My Betting Sites' Business Model
The aim of My Betting Sites Australia is to give Aussies the best and most in-depth information about betting sites there is. To do this we have hired real-life Australian betting experts, people who love sports, betting, and writing so that they can share their passions with you.
But how do we get these Aussie betting experts to join our team? Well, we need to feed their betting appetites by funding their betting accounts with a salary.
So how does My Betting Sites Australia make money?
We use affiliate marketing.
Affiliate marketing is a common business model. If you have ever used a comparison website to find the cheapest flights or the best hotel then you have used an affiliate marketing website. Many newspapers also run on affiliate marketing business models, as do many websites in general.
But how does affiliate marketing work?
Basically, when you click a link on this site that re-directs you to an Australian betting site, the betting site that you choose will pay us (if you decide to sign up).
Many other betting site comparators don't want you to know that they benefit from your clicks, however, we believe in transparency. At the end of the day, it's completely up to you whether you choose to use our site, and click on those links - however, we appreciate it when you do!
How does this affect our reviews?
Affiliate marketing doesn't affect the objectivity of our betting site reviews. That is because we firmly believe in writing reviews that we believe in. We want our users to have the best experience possible and we want our reviews to stand the test of time. In fact, we fight amongst ourselves as to which betting sites are the best almost every day.
When writing our reviews and making our comparisons, we use the same list of criteria for every betting site. Of course, we also add our personal opinions, but at the end of the day, only you can decide which betting site is right for you - we just hope to make sorting through all the options a little easier.
Overall, our business model allows us to keep our site free, up to date, and full of the most relevant, in-depth information about sports betting sites in Australia. If you have any questions, or if you think that we may have got something wrong, then please don't hesitate to get in touch.