We Help You Find Betting Sites in Australia

Should you choose the most popular betting site, the biggest betting site, the newest betting site or the betting site with the best deposit bonuses? The truth is that for 90% of punters, any betting site will do the trick - they all have similar odds for popular sports and racing events.

However, there are unique features and promos out there. It's also true that some bookies have slightly better odds than others on average. At the end of the day, the choice is yours but we're here to help so check out our recommendations below.

The five most popular Australian betting sites on My Betting Sites Australia last month (March 2025) were:

*The percentage of users who visited each betting site of the users who visited at least one bookmaker

Our users and experts have rated bookies on 57 different factors to come up with a list of Australia's top 10 betting sites but even among that list, there are three bookmakers that we keep coming back to - Bet365, Neds/Ladbrokes and Betfair. These betting sites are elite with standout odds, a range of unique extra features and options and, of course, a massive range of markets to bet on.

If you're new to online betting sites in Australia then these are the three bookmakers we think you should use first.

Bet365 is the world's leading licensed bookmaker. Operating in over 150 countries and with more than 60 million players, Bet365 is often the first to release odds for nearly 40 different sports, novelties and politics categories - this makes them particularly popular for sharp bettors who want to nab early value before prices adjust to the market.

Another thing putting them ahead of the rest is the depth of markets available with a variety of stat markets, alternative and Asian lines, futures and novelty options on offer as both singles or within Bet365's pioneering bet builder.

Given Bet365's global reach and popularity, their markets are also very liquid meaning it takes several big bets or weeks of consistently winning before restrictions come your way - something that cannot be said of most Australian bookmakers. It also means their odds on outsiders are bigger than most.

Finally, their live betting interface includes extensive live-streaming options for tennis, soccer, basketball and a range of other sports, plus live trackers and stats for a range of sports including golf and hockey. You'll often find that these stats are more up-to-date than your TV streams, live score apps or even the official websites of the sport you're watching.

You cannot really go wrong with Bet365, their service is modern, fast, they have everything you'll want to bet on and their prices are up there with the best bookies.

bet365.com.au

Neds and Ladbrokes have the same owner which means almost identical features along with the same prices, odds and markets available at the two.

When it comes to racing Neds/Ladbrokes really stands out with everything from stats, tips, speedmaps and insights to early markets for Australian races and a massive range of international meets on offer. It also means live racing streaming, same race, blended and split multi options and even the ability to save favourite horses or filter them by form or other stats.

Perhaps the biggest drawcard at Neds/Ladbrokes are their opening specials and daily promotional offers for members who are signed in. Neds also has a very deep sportsbook as well along with hourly withdrawal processing, social betting options and a sophisticated multi-builder.

Neds/Ladbrokes really appeals to the Aussie punter with a strong focus on Australian leagues, multis and racing making them a very strong rival to Sportsbet and Bet365 in terms of markets, promos and features.

neds.com.au

Betfair only offers their betting exchange in Australia but it's the product that has made Betfair one of the biggest betting sites in the world.

The Betfair Exchange works just like a normal bookmaker - you can back any available option at the price offered. However, with Betfair, there's also the opportunity to act as the bookmaker and lay any option i.e. bet against an outcome from happening.

What this means is that you'll get the best odds on most markets - because there's no bookmaker margin. It also means that if you back something and the price drops, you can bet against that outcome on to hedge your bet. And finally, if you're really sharp, you can do both of these things and trade using Betfair by backing an outcome when the price is high and laying it when the price drops or vice versa.

Regardless of all the pre-match and live trading opportunities on Betfair, they (almost always) have the best odds compared to every other Australian bookmaker.

betfair.com.au

If you have a few different betting accounts you'll notice that many bookmakers are very similar, some are even identical (apart from the name and colours).

That's because there are only a handful of software providers (BetMakers, Generation Web, Punterstech, and BetCloud) that are used to power around 80% of all of the Australian betting sites.

With so many bookmakers available, and so many copies out there, finding the bookmakers with unique features, markets, and odds is key to finding a betting site that you can use for more than just the deposit bonus.

Australian bookmakers either use their own software to power their online betting sites and apps, or they use a software provider.

Even if they use a software provider, their odds may be unique for some markets (especially racing) but often they will be the same as all other bookmakers with the same software. The same goes for features too, some bookmakers that use the same software may have unique features, but most commonly they will all share the same extras.

Generally, we'd recommend trying a new software provider if you want a new betting site but if you like the features and odds on one of your current betting accounts then it could be a good idea to find another betting site that uses the same software. Of course, any bookmaker that uses its own software is also a good bet since they've likely invested a lot more in their product and so probably have more to offer than other betting sites.

Below we have listed all bookmaking software providers and all of the betting sites that use each software.

We've been guilty of it in the past but most other websites just rank betting sites based on who pays them the most.

We've decided to change that and are in the process of updating all of our ratings to reflect the reality of betting sites in Australia. We're doing that in two ways; by soliciting user and expert reviews, and by updating our rating criteria to include the 57 factors we belive punters like us care about.

We know a lot about bookmakers but so do thousands of other Aussie punters. That's why we're on a mission to collect some of that knowledge and give it to our users - so you can get the unique insights and experience that come with years of betting online.

Sure, we could scan the App Store and filter through user comments (we actually do this), but a more efficient way is to pay punters like us to contribute to our site. That way we can make sure only the most passionate and level-headed voices are the ones giving you advice. Learn more about this process below.

There are many things that we take into account when evaluating a betting site, remembering that not everything will tickle everyone's fancy.

• Racing Factors - Comparing odds, tote products, markets, tips, features & more to find the best horse racing betting sites
• Sports Factors - Including the number of sports, stat markets, odds, same game multis, sports insights, AFL, NRL, and more
• Software Factor - We rate the efficiency of the betting site, what the layout is like, and how efficient their betting apps are
• Support & Withdrawal Factors - This goes further than who offers PayPal or uses OSKO. We also rank the fastest withdrawal betting sites
• Promotion Factors - We can't say who offers what, but whether promos are unique and who offers frequent deposit bonuses