Countries

x

Best Betting Site Promotions

Find the latest online betting promotions from UK bookmakers.

Betting Promotions

One of the best things about online bookmakers now is the range of betting promotions that you can find. As either a new customer or existing player, there will be options for you such as free bets, enhanced odds, acca insurance, and various others.

At MyBettingsites.com, we rate and review all elements of each bookie, but particularly the promotions as it's one of the factors that matters the most to you, the user. See the list of new customer promotions below, and read on for more.

New account betting promotions

Rank Bonus Turnover Min odds 
1

100% up to £100

Turnover: 5x bonus amount

Lowest odds: 1/2 (1.50)

ClaimGo to website

£/$/€10 min deposit using promo code “TOP100” - The bonus will be applied once the full deposit amount has been wagered at least twice with cumulative odds of 1.5 or greater. Wagering must be cleared within 60 days. This offer may not be combined with any other offer. Withdrawal, payment methods and country restrictions, and Full T&C’s apply

2

£10 Free Bet

Turnover: No requirements

Lowest odds: 3/4 (1.75)

ClaimGo to website

New UK customers only. £10 Min Deposit. 100% matched free bet on your first deposit of £10. 1 x wagering at odds of 1.75+ to unlock Free Bets. Debit Card & Paypal deposits only. This offer is valid for 7 days from your new account being registered. Full Terms apply. 18+. BeGambleAware.org. Bet The Responsible Way.

3

£20 Risk Free Bet

Turnover: No requirements

Lowest odds: 1/5 (1.20)

ClaimGo to website

New customers only. Min odds 1/5 (1.2). If you place a multiple at least one selection must meet the min odds requirement. Max £20 refund. Payment restrictions apply. Qualifying bet must be placed and settled within 30 days of account opening. T&Cs apply.

4

Bet £10 Get £40 in Free Bets

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

New 18+ UK customers only. Bets placed and settled within promo period 00:00 30/05/21 – 23:59 11/07/21.Register using the promo code ‘EURO40’, deposit and place first bet of £10 on Football (Evens+) in one bet transaction. £40 in Free Bets credited within 10 hours of bet settlement and expire after 7 days. E-Wallet & Prepaid Card restrictions apply. SMS validation may be required. Full T&Cs Apply.

5

Bet £10 get £20 Free Bet
+ £3,000 Prize Pool

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

Welcome Bonus Bet - Bet £10 Get £20 terms. This offer is for new sports customers only and is available once per household. Max. Bonus Bet amount £20. Minimum wagering on the sport to activate the Bonus Bet is £10 (which can be achieved from a Min deposit of £10). Offer valid only to customers wagering on sport £10 or more and make a qualifying bet in accordance with the Bonus Bet Specific Terms and Conditions below.. 1st Place Prize: £1000. Prizes granted up to 48h after the tournament ends. Bonus Bet does not contribute towards the leaderboard. Click to see full T&Cs

6

£20 Risk Free plus £5 Free Bet

Turnover: No requirements

Lowest odds: -

ClaimGo to website

New customers only. Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund is £20. Only deposits made using Cards or Apple Pay will qualify. £5 Bet Builder free bet will be available to claim from the promotions hub after the qualifying bet has been settled & will be valid for 7 days. T&Cs apply.

7

Bet £10 get £10 Free Bet

Turnover: No requirements

Lowest odds: 3/5 (1.6)

ClaimGo to website

*18+. New UK customers only. Min bet £10 to receive £10 Free Bet (placed and settled 35 days from registration). Min odds of 3/5. Free Bet credited at qualifying bet settlement and placed within 35 days. T&C's apply. Please gamble responsibly, www.begambleaware.org

8

Bet £10 Get £40

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

18+ New customers opt in, bet £10 (odds 2.00+) within 7 days of registration & get 3x £10 Free Bets for set events (odds 2.00+) + £10, Slots Bonus, selected games, 20x wagering to withdraw max £250. Bonuses expire in 7 days. Card Payments only. T&Cs Apply. | begambleaware.org | Please gamble responsibly

9

Bet £10 Get £20
+ First Goalscorer Insurance on every Euro 2021 game!

Turnover: No requirements

Lowest odds: 1/2 (1.5)

ClaimGo to website

Valid only when applying through a link from one of our partner sites. Qualifying fixed odds bet must be at odds of 1/2 or greater and cannot be placed in-play or cashed out early. First free bet will be credited upon settlement of the qualifying bet. Second free bet will be credited the next day. Offer must be claimed within 28 days of opening. Free bet stake not included in any winnings. 1st Scorer Insurance: If your 1st Scorer pick doesn't score first but does score last, get your money back as a free bet up to £25 max. See full ts&cs. 18+ begambleaware.org

10

100% up to £100 in bet credits

Turnover: No requirements

Lowest odds: 1/5 (1.20)

ClaimGo to website

Open Account Offer. Up to £100 in Bet Credits for new customers at bet365. Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

11

Bet £10 get £20 in Free bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website

New customers. 2x £10 free bets. Min £10. Min odds 1/2. Keep it Fun – set your deposit limit.T&Cs apply. 18 Plus. BeGambleAware.org

12

Bet £10 Get £10
+ 50 Free Spins!

Turnover: No requirements

Lowest odds: 3/10 (1.3) per leg

ClaimGo to website

New customers only. Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund is £20. Only deposits made using Cards or Apple Pay will qualify. £5 Bet Builder free bet will be available to claim from the promotions hub after the qualifying bet has been settled & will be valid for 7 days. T&Cs apply.

Online Betting Promotions

Betting promotions are constantly changing on online betting sites. One minute, it's Cheltenham Festival and you can't get away from all of the horse racing promos. The next, it's the World Cup and it's football free bets aplenty.

We keep on top of all the best betting promotions and bring them to you so that you don't have to go searching for them.

Some of the best betting promotions are evergreen and have been available through online bookies for years.

In fact, several of the betting sites in our lists have established themselves among the go-to operators when it comes to promotions.

Betting Promotions FAQs

Given how many different betting promotions there are, it's understandable if you have lots of questions. Below you'll find the queries we often get.

How do betting promotions work?

Online bookies offer betting promotions to customers as a way to encourage them to register or place bets with them.

You may need to opt in, but regardless, you'll need to follow certain instructions in order to claim your promotion, and you'll get either free bets, enhanced odds, acca insurance, acca bonus, or one of the other betting promotions on UK betting sites.

Which betting sites offer regular betting promotions?

Paddy Power is known for having an array of betting promotions, including Paddy's Rewards, money back promotions, acca insurance, refer a friend, enhanced odds, early payout and best odds guaranteed.

Betway and Coral also offer weekly free bets, while Betfair and Ladbrokes are also among the best UK bookmakers for promotions.

What are the best existing customer promotions?

Betting promotions are not only for new players. Lots of bookies also offer rewards and/or free bets to their existing players, who may be able to receive:

  • Free bet promotions
  • Enhanced odds
  • Acca insurance
  • Acca boosts
  • Money back
  • Early payout
  • Best Odds Guaranteed

Are betting site promotions easy to understand?

Most betting promotions are straightforward, as the last thing bookies want to do is alienate their customers. Free bet offers are the most simple, whereas matched deposit promotions can be complicated because of the wagering requirements.

While it may take a while, just make sure you read the terms and conditions for each offer, as this should make everything very clear.

How do I know if betting site promotions are legit?

Ensure the betting site you are using is fully licensed and regulated in the UK. At MyBettingsites.com, we only list safe and secure sites that hold a UK gambling licence.

Which betting promotions have wagering requirements?

Usually, just deposit bonuses, which are usually associated with new customer offers rather than existing customer promotions.

Free bets, enhanced odds, and most other football or horse racing promos will not have any turnover requirements.

How do I find betting promotions?

You'll find all of the best new customer promotions on MyBettingsites.com, and most of the sites in our lists also have a range of existing customer promotions.

To see those promos for existing players, head to the Promotions or Offers section of your chosen bookie.

Which payment methods can I use for betting promotions?

You'll always be able to use your debit card, and PayPal is widely accepted too but you'll need to check. The likes of Skrill and Neteller are sometimes exempt from certain offers.

Best Betting Promotions

Lots of online bookmakers have betting site promotions for new and existing customers, and at MyBettingsites.com, we put them all in one place for you so that you can take your pick.

The vast majority of bookies have sign up offers which allow new players to grab some free bets or a matched deposit, while various betting sites will also have a loyalty program or a Free Bet Club, ensuring that punters get constant great value.

In the UK, lots of betting site promotions revolve around football and include acca insurance or money back as a free bet if a certain outcome comes to fruition.

Betting promotions are not limited to only new customer offers.

Around big events such as Euro 2020 or the World Cup, you can expect to see a wider range of promotions, with further prizes on offer in various forms.

Whether you are looking for a juicy welcome bonus or a bookie that rewards you for wagering on their platform, you will find everything you need on this page.

Top 3 best betting promotions

888sport

100% up to £100

888sport is not only one of the most improved betting sites in the UK, but they also have some the best betting site promotions on the market today. Their welcome bonus is particularly generous, and there are boosted odds on selected markets every day, as well as free predictor games with big prizes.

Claim £100 offer

£/$/€10 min deposit using promo code “TOP100” - The bonus will be applied once the full deposit amount has been wagered at least twice with cumulative odds of 1.5 or greater. Wagering must be cleared within 60 days. This offer may not be combined with any other offer. Withdrawal, payment methods and country restrictions, and Full T&C’s apply


Betway

£10 Free Bet

Betway are known for their betting promotions, as they have long-term promos such as their Free Bet Club and 4 to Win game, plus many others that come up around big events. You'll see First Goal Wins promos, and You Lead You Win offers for all sorts of sports.

Claim £10 offer

New UK customers only. £10 Min Deposit. 100% matched free bet on your first deposit of £10. 1 x wagering at odds of 1.75+ to unlock Free Bets. Debit Card & Paypal deposits only. This offer is valid for 7 days from your new account being registered. Full Terms apply. 18+. BeGambleAware.org. Bet The Responsible Way.


Betfair

£20 Risk Free Bet

Betfair is cemented as one of the best betting sites in the UK, and their promotions are a big reason for that. Whenever a major horse racing meeting comes around, expect Betfair to have the best promos for it. Their football enhanced odds are excellent on a daily basis, too.

Claim £20 offer

New customers only. Min odds 1/5 (1.2). If you place a multiple at least one selection must meet the min odds requirement. Max £20 refund. Payment restrictions apply. Qualifying bet must be placed and settled within 30 days of account opening. T&Cs apply.


Types of Betting Site Promotions

If you have only ever used one bookmaker, you may not be aware of the array of betting site promotions that are offered by different gambling companies.

We have come across countless kinds of offers over the years, and are able to provide an overview of some of the best ones below.

Free Bet Promotions

Free bet offers are among the most popular types of bonus that UK bookmakers give their customers. Lots of welcome offers include a free bet or a series of free bets, usually credited after a qualifying bet is placed.

While this type of betting promotion is commonly associated with sign-up offers, lots of bookies offer free bets regularly to their existing users in order to reward their loyalty and keep them on board.

Betway 10 in free bets

Claim the Betway free bets offer and enjoy ongoing betting site promotions thereafter.

Betway have a weekly Free Bet Club, and other bookies also run similar promotions. For example, Paddy Power have their Rewards Club which results in weekly free bets if you meet the requirements.

The likes of Unibet and Betfair often provide free bet promotions to users, and these can pop up at any time but usually around big events.

Matched Deposit Promotions

Another type of betting promotion which is often seen as part of a new customer welcome bonus is a matched deposit. Usually, the deposit is matched 100% and capped at a particular amount.

While a matched first deposit can be a more lucrative sign-up offer than a free bet, there tend to be wagering requirements attached which makes it tricky to actually turn the funds into cash.

Deposit Bonus Promotion

TonyBet

Currently not accepting UK players
Click 'Claim' to see other options.

TonyBet is a relative newcomer to the UK betting scene but their welcome offer is one to take notice of. If you deposit £200, you will receive £200 from the bookie, and the activated bonus amount must be wagered 10x before it becomes withdrawable, which is in line with industry standard.


Enhanced Odds Promotions

Price boosts or enhanced odds are a regular feature on some betting sites. Whatever the main sporting events are on any given day, some bookies will put together an attractive odds boost which could be for a single bet, combo, request-a-bet, or acca.

Enhanced odds promotions can also be used as a welcome offer for new customers on a betting site. It is common in these instances for the price boost to be sizeable but with the extra winnings paid as free bets.

888sport enhanced odds

888sport often run enhanced odds promotions for new customers.

Money Back Promotions

This type of promotion can be similar to a risk-free bet, which is offered by a number of bookies as a welcome offer. A money back offer could see a losing stake returned as either cash or free bet credits.

Money back promotions can be ongoing and in relation to a certain type of bet. For example, some bookies offer money back as a free bet if one leg of a Bet Builder lets you down.

This type of promo is also regularly used with horse racing. For some races, bookies will run an offer in which punters get their money back as a free bet if their horse finishes 2nd, 3rd or 4th.

Paddy power money back horses

Paddy Power is among the top betting sites when it comes to existing customer money back promotions.

Acca Insurance Promotions

Similar to money back promotions but specific to bets with multiple selections, acca insurance allows bettors to have their stake returned if one part of their accumulator doesn’t win.

This is usually a promo that bookies run for existing users, and is generally capped at one insured acca per day, or up to a maximum amount of funds returned as free bets per day.

Each bookmaker that has an acca insurance promotion will have different terms as far as the minimum odds or number of selections that the acca must have in order to qualify.

Acca Bonus Promotions

Numerous bookmakers incentivise punters to place speculative accumulator bets by cranking up the profit boosts on multiples with more selections.

Users may receive a percentage increase on all successful accas, with the extra winnings paid either in cash or as free bets.

Coral acca plus promotion

Coral have a free bets welcome offer, and 'Acca Plus' for existing customers, among other promotions.

These promotions may be specific to one sport, and can also be limited to pre-match markets with a minimum price per selection.

Best Odds Guaranteed Promotions

It has become common for pretty much all British betting sites to offer best odds guaranteed on all UK and Irish horse racing.

This means that if you back a horse to win a race at a certain price and it goes on to start the race at higher odds, you will get that bigger price and be paid out as such if it wins.

Best odds guaranteed eliminates the risk of taking a horse at too short a price.

If the price drops before the race, you keep the original higher price you backed the horse at.

Refer a Friend Promotions

A common promotion even outside of betting, refer-a-friend style offers are a great way for companies to recruit new users.

Betfair refer a friend

Betfair are among the UK bookmakers with a Refer a Friend betting site promotion.

In most instances, this gives each friend the chance to claim a bonus. Everybody wins, as you get a reward for bringing in a new player, the new player gets a bonus upon sign-up, and the bookie has itself a new punter.

Reload Bonus Promotions

A reload bonus can come in a multitude of ways, but the premise of this betting site promotion is for bookies and casino sites to re-engage or maintain existing customers.

The gambling company might reach out to the bettor and try to get them back into using them by offering them a matched deposit or free bet, or there could be a regular reload bonus each week on a certain day.

Non-Runner No Bet Promotions

With this horse racing promotion, bookies return your stake to you if the horse you back does not run.

Terms will vary per each bookie but most top sportsbooks enforce this in one way or another for some festivals.

Ladbrokes non runner no bet

Around the biggest racing events, big companies like Ladbrokes often offer these betting promotions.

Competition Promotions

Around big events, you might see some bookmakers run a competition in which you can win tickets or other big prizes.

You may just have to place a qualifying bet to enter, or perhaps a series of bets.

With these types of promotions, it is always important to read the small print and fully understand what is required.

Betting Site Promotions T&Cs

Terms and conditions are assigned to any betting promotion, with some being straightforward and some less so.

Anything significant should be made clear by the bookie, but it is worth looking at them in detail, particularly if it is a betting company or offer you have not used before.

Wagering requirements

Often a factor with matched deposit promotions but sometimes free bets too, wagering requirements indicate the number of times you need to turn over your bonus funds before they become withdrawable as cash.

Wagering requirements are associated with matched deposits and casino bonuses more so than free bets.

With casino bonuses, wagering requirements are usually higher, and it can sometimes be very difficult to succeed in turning the bonus into cash.

Minimum odds

Qualifying bets for a certain betting promotion may have to be placed above a certain price.

The same applies to various acca boost or insurance promotions, and can be set for each leg or the overall accumulator odds.

Lower minimum odds are more beneficial for bettors as they give you a higher probability of making winning wagers.

Bet Victor sign up offer free bets

The qualifying bet for BetVictor's Bet £5 Get £30 promotion has minimum odds of 1/1 (2.00).

Validity period

If a promotion is around a certain event or tournament then time will be of the essence.

Standard new customer offers or other promotions for existing players may last longer but they still have an expiry date.

When you join a new betting site, you will likely need to accept the sign-up offer within a certain time period, and complete all wagering requirements by a particular date too.

Eligible markets

Any given betting promotion may only be available with certain sports, bet types, or pre-match or live bets.

Football betting promotions are massive in the UK.

Lots of offers are horse racing or football-specific, so be sure to check if the wager you want to make would indeed count towards the promotion you are considering.

Included territories

If you are using an international betting site, you might see them advertise a promotion on their site but you should check that it applies to your country.

Offers are usually tailored to different nations where certain sports are more popular.

Payment methods

Some deposit methods are excluded from promotions. The most common occurrence is e-Wallets not being eligible for sign-up offers.

Debit and credit cards are usually fine for all offers, but you should check that your preferred banking option has the all-clear.

Recommended Betting Promotion

Bet365

100% up to £100 in bet credits

Bet365's welcome offer is one of the most lucrative on the market, especially when you consider the lack of wagering requirements despite the high value of the bonus bet credits. Winnings from the bet credits go straight to your account balance with the free bet stake not included. Deposits with PayPal or Paysafecard do not qualify.

Claim £100 offer

Open Account Offer. Up to £100 in Bet Credits for new customers at bet365. Min deposit £5. Bet Credits available for use upon settlement of bets to value of qualifying deposit. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.