Priced Up Overview
Launched in Summer 2024, Priced Up.bet is a new online bookmaker for UK punters. Betting websites can often be overstimulating and difficult to navigate for even the most experienced user, but PricedUp offers the complete opposite with its interactive and sleek interface which will be familiar to users who have used other Playbook Gaming platforms. Despite only launching in 2024, PricedUp offers an extensive range of sports betting markets with some exciting and engaging features to compete with more well-established brands. On the whole, Priced Up is a great addition to the UK market.
Three Reasons To Consider PricedUp
- A market-leading user-friendly interface
- A fun and trouble-free in-play betting experience
- £20 in free bets with limited restrictions
Priced Up score
- Live streaming for UK/IE racing
- Wide array of events for popular sports
- Easy to use site
- Large first deposit needed (£40)
- Only accept debit cards & bank transfer
Bonus offer | 2 | |
Betting variety | 3 | |
Mobile experience | 3.5 | |
Payment options | 3 | |
Betting experience | 3 | |
Support | 3.5 | |
Summary | 3 |
Website | pricedup.bet/ |
Game Types | Sportsbook, Casino, Live Casino |
Deposit methods | Debit cards (MasterCard, Visa, Maestro,) Bank Transfer, Cheque |
Withdrawal methods | Debit cards (MasterCard, Visa, Maestro,) Bank Transfer, Cheque |
Betting functions | In-play, Bet Builder |
Apps | iOS, Android |
Support | Live chat, Email |
Owner | Off Course Bookmakers Limited |
Founded Year | 2024 |
Headquarter | Hove, UK |
Bonus Code | bet40get20 |
Pro's & Cons
What We Like About PricedUp ✅
The interface will be familiar to those who have used Playbook platforms before and has proven to be popular with punters.
An extensive and regularly updated list with odds which are comparable or even better than some more popular platforms.
A must have now for any platform hoping to build up a platform in the horse racing industry.
Where BetWright Could Improve ❌
£40 is a steep deposit for the average bettor to make when there are more accessible offers out there.
PricedUp is still relatively new so more sports can be added, but some might be put off by the lack of more niche markets.
Odds Comparison
PricedUp offer fair value bets across multiple sports compared to other operators, but there weren't many odds that stood out amongst the crowd.
However, their Priced Boost section is where big value can be found with some better odds available than their competitors.
World Cup 2026 outright winner
Registration Process
PricedUp is in line with most other UK sports bookmakers with a smooth registration process, which allows bettors to get up and running within a matter of minutes.
For those hoping to simply sign up to PricedUp without activating their welcome offer, users can get started with as little as £1 and the money is available immediately after depositing.
Soon after registering, PricedUp sends out a ‘Welcome to PricedUp’ email, which also provides a contact email for customer support.
Reviews of BetWright alternatives
Website and App experience
Website
The no-frills approach on the desktop version is where PricedUp really shines by doing the simple things extremely well, making it extremely easy even for a novice bettor to navigate.
There’s an option to create your own favourites sports tab in the menu on the left to tailor your own betting experience while their Price Boosts’'section is also a huge plus.
PricedUp has all the tools necessary to give the punter what they’re after.
See where it ranks on our ‘best betting sites in the UK’ list.

PricedUp's Price Boost section is clearly promoted
App
Downloading and logging into the app proved to be smooth sailing and understandably the interface is slightly different to the desktop version due to the size of the screen.
The open-plan menu on the right is closed off and there are huge adverts for certain markets such as their Daily Price Boosts and also some casino offers as well.
It doesn’t take long to familiarise yourself with how to navigate to a specific section, making the overall experience a breeze.
*Available to download on iOS or Android
PricedUp markets
Football market ⚽️
As a UK sportsbook, producing a strong football betting experience is key and PricedUp delivers on that front by making it their main focus.
There’s a competitive boosted odds market catered largely towards football matches, ensuring users don’t need to look elsewhere.
Their bet builder function is available on most football matches, giving the user more options to customise their own experience.
Cash out is also available with PricedUp, although the function is unavailable for their bet builder. See how it ranks among the best football betting sites.
Horse Racing Markets 🐎
PricedUp offers a strong platform for horse racing and a live-streaming service with commentary for races in the UK and Ireland as well as some international meets.
Just like football, the page is clearly well-managed and extremely easy to navigate through with a succinct list of the day’s races.
Having the colours of the jockey also adds a nice touch for the user. See how it ranks among the best horse racing betting sites.
Full list of markets available on PricedUp
- American football
- Baseball
- Basketball
- Boxing
- Cricket
- Darts
- Football
- Formula One
- Golf
- Greyhound Racing
- Horse Racing
- Ice Hockey
- Mixed Martial Arts
- Motor Sport
- Rugby League
- Rugby Union
- Snooker
- Tennis
- Volleyball
Sign-Up Offer Review
The £20 free bet attached to the offer is on the larger side compared to others out there, but the £40 minimum bet to activate the offer is a little steep.
If you end up losing the £40 minimum bet then the £20 free bet might help dampen the blow a little bit, but feels like a big gamble when better offers are out there.
Overall, it might come down to personal preference but the large minimum bet requirement will likely put off most punters.
Sign-up offer comparisons
What We REALLY Think Of PricedUp
PricedUp has managed to position itself as one of the best new sports betting sites in just a short space of time.
By utilising the successful design and layout familiar with most Playbook Gaming platforms, PricedUp provides a familiar feel while also standing out with features such as live streaming on horse races and their highly-competitive odds via Price Boosts.
Some punters might be put off by the lack of sports such as table tennis and athletics, but the majority of the UK sports betting scene will find exactly what they’re looking for.
The sign-up offer is also not on par with most of the other competitors out there, who are offering much higher sums without putting too much at risk.
Welcome bonuses are the most enticing offer for most punters and this is PricedUp’s biggest weakness.
Overall, PricedUp feels like a strong platform for more experienced bettors who are limited with what welcome offers they can get.
2-5 business days depending on payment method.
As part of the Playbook Gaming group, PricedUp offers a similar experience to several other sports betting sites.
They use the same platform as sites such as Bet Zone and Bres Bet among others.
There are a total of 19 sports available to bet on PricedUp, including a competitive football and horse racing marketplace. There are also plenty of options for the US sports betting fan.
Their welcome offer of £20 is currently the only free bet available on the site, however they do have regular offers on their ‘PRICE BOOST’ section.
PricedUp have a live chat service available 24/7 once you’ve signed up for an account.
Priced Up Sign Up Offer
New customers only | Customers must be 18+ & residents of the UK/IE | Sign Up using the promo code bet40get20 & make a minimum deposit of £40 |Place a minimum £40 bet on any selection with minimum odds of Evens (2.00) and receive a £20 free bet upon bet settlement.
- This promotion is for new customers aged 18+ only.
- Customers must be residents of the UK/IE.
- Sign Up using the promo code bet40get20 and make a minimum deposit of £40.
- Place a minimum £50 bet on any selection with minimum odds of Evens (2.00) and receive a £20 free bet upon bet settlement.
- The promotional period is from 00:00 02/12/2024 and is an ongoing promotion.
- Only customers signing up through a recognised affiliate partner will be eligible for this promotion.
- To qualify you must make a minimum deposit of £40 and have a minimum £40 bet settle in the promotional period and within 24 hours of Sign Up.
- Cashed Out or void bets do not qualify for this promotion.
- Each-way bets must be £40 each-way (£80 total stake).
- Build-a-Bets do not qualify for this promotion.
- Bets taken with SP do not qualify for this promotion.
- If your first bet fails to meet the criteria, you will not receive the free bet.
- The free bet will be credited instantly upon qualifying bet settlement.
- If you have not received the free bet by the time stated, please contact customerservice@pricedup.bet.
- Customers who have been restricted from bonuses can not qualify for this promotion.
- We reserve the right to withdraw the availability of any promotion to any customer, or group of customers at any time, at our own reasonable discretion.
- This promotion can not be used in conjunction with any other Priced Up promotion.
- The free bet will be subject to an expiry period of 7 days from date and time of issue.
- This promotion is available once per household / valid email address / IP address.
- Any returns from the free bet will be added to your withdrawable balance.
- Priced Up reserves the right acting reasonably to withhold, restrict or cancel this promotion from individual account holders in accordance with its eligibility, promotion abuse and internal risk policies at its reasonable discretion.
Priced Up Casino Welcome Bonus
New customers only. 18+. Must be residents of the UK/IE. Use promo code ‘bet30get90’. £30 min.deposit. Wager a minimum £30 on slots and receive 90 free spins on Big Bass Bonanza.
- This promotion is for new customers only.
- Customers must be 18+.
- Customers must be residents of the UK/IE.
- Sign Up using the promo code ‘bet30get90’ and make a minimum deposit of £30.
- Wager a minimum £30 on slots and receive 90 free spins on Big Bass Bonanza.
- Only customers signing up through a recognized affiliate partner will be eligible for this promotion.
- The promotional period is 00:00 14/08/24 and is an ongoing promotion.
- To qualify you must make a minimum deposit of £30 and wager a minimum £30 on slots in the promotional period and within 24 hours of Sign Up.
- The free spins are available once.
- 90 free spins will be credited upon qualifying. This will be done periodically throughout the day.
- Free spins are only available on Big Bass Bonanza.
- The free spins have a total value of £18.
- If you have not received the reward by the time stated, please contact customerservice@pricedup.bet
- Customers who have been restricted from bonuses can’t qualify for this promotion.
- We reserve the right to withdraw the availability of any promotion to any customer, or group of customers at any time, at our own reasonable discretion.
- This promotion cannot be used in conjunction with any other Priced Up promotion.
- Free spins will be subject to an expiry period of 7 days from date and time of issue.
- This promotion is available once per household / valid email address / IP address.
- Winnings from free spins must be wagered 10 times (‘wagering requirement’) on any slots before the winnings can be withdrawn.
- Wagering on Live Casino, RNG table games or any other gaming vertical will not count towards meeting the free spins wagering requirements.
- Qualifying wagers on games included in the Priced Up Slots Club loyalty promotion will not count towards qualification for Slots Club weekly rewards.
- Wagers made to meet 10x wagering requirements will not count towards qualification for Priced Up Slots Club weekly rewards.
- Subsequent withdrawal of returns from any bets placed (including free spins) requires customers to provide documentation that verifies their identity.
- Any returns from free spins will be added to your withdrawable balance.
- Priced Up reserves the right acting reasonably to withhold, restrict or cancel this promotion from individual account holders in accordance with its eligibility, promotion abuse and internal risk policies at its reasonable discretion.
- Priced Up’s Terms & Conditions apply to this promotion. Which can be found here.