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Betting Sites Ireland | Best & New Irish Bookmakers

Bringing you the best online bookmakers in Ireland, ranked and reviewed by experts

Which betting sites are the best in Ireland?

Our betting site experts have tested the top Irish betting sites (along with the odd shoddy one).

After scoring the highest in our review process, we reckon Betway is the best online bookmaker in Ireland, followed by BetVictor and LiveScore Bet.

Top 10 Bookies in Ireland

  1. Betway: Best bookie overall
  2. BetVictor: Generous welcome bonus
  3. LiveScore Bet: Great live streaming
  4. BoyleSports: Best for Gaelic sports
  5. Bet365: Best football betting site
  6. Ladbrokes: Many free-to-play games
  7. Kwiff: Best odds boosts
  8. Coral: Best football bet builder
  9. LV Bet: Nice eSports focus
  10. Fafabet: Variety of promotions

What we look for when ranking the top Irish bookmakers:

🇮🇪 Before anything, the bookie must be licensed to operate in the Republic of Ireland. We only recommend bookmakers on this list of licensed operators from the Revenue Commissioners (the government agency responsible for overseeing online gambling in Ireland).

💶 A good value sign-up offer. We take into account the minimum odds, validity period, deposit-to-bonus ratio and how the bonuses are awarded and consider the overall value of the deal.

💸 A range of betting promotions, not only for the big sports events but all year round. The best bookies offer free bets, loyalty programs, free-to-play games and more.

📱 A smooth mobile betting experience. The majority of Irish punters bet using a smartphone and the best betting sites can also be easily accessed on mobile and via a betting app.

💳 Many payment options. The top bookies have a variety of different options including debit cards, e-wallets and mobile payment methods to meet the needs of all customers.

☘️ A focus on Irish sports: Gaelic football and hurling are as popular to bet on as football (soccer) and horse racing and the best Irish betting sites reflect this in their offering.

Our top recommendations are reflected in the list of Irish bookmakers below. Click on a betting company to read our review, or, click 'Claim' if you want to go straight to the site and claim the sign-up offer displayed.

Best Betting Sites (March 2024)

Rank Bonus Turnover Min odds 
1

Get up to €50 in Free Bets if your first bet loses
+ 50 Bonus Spins

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
2

100% Matched Free Bet up to €100

Turnover: No requirements

Lowest odds: 1/1 (2.0)

ClaimGo to website
3

Bet €10 Get €50 in Free Bets

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website
4

Bet €10 Get €30 + €10 casino bonus

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website
5

Bet €10 Get €30 in Free Bets

Turnover: No requirements

Lowest odds: 1/5 (1.20)

ClaimGo to website
6

Bet €5 Get €20 in Free Bets

Turnover: No requirements

Lowest odds: 1/5 (1.50)

ClaimGo to website
7

Bet €10 Get a €30 Surprise Bet

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
8

Bet €25 Get a €10 Free Bet

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website
9

Bet €5 Get a €20 Free Bet

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
10

100% up to €100

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website
11

Bet up to €100 Get up to €50 Free Bet
+ €20 Casino Bonus

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website
12

Bet €10 Get €40 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
13

100% up to €100

Turnover: 16x bonus amount

Lowest odds: 475 (1.80)

ClaimGo to website
14

Bet €10 Get €30 in Free Bets

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

NEW CUSTOMERS ONLY. FIRST SINGLE & E/W BET ONLY ODDS OF 1/1 OR GREATER. 3 X €10 BET TOKENS. FREE BET STAKES NOT INCLUDED IN RETURNS. FREE BETS FOR FOOTBALL ONLY. FREE BETS ARE NON WITHDRAWABLE. FREE BETS EXPIRE AFTER 30 DAYS. ELIGIBILITY RESTRICTIONS AND FURTHER T&CS APPLY. 18+. BEGAMBLEAWARE.ORG.

15

€70 in Free Bets No Deposit Offer

Turnover: No requirements

Lowest odds: 7/10 (1.70)

ClaimGo to website
16

Bet €15 Get €10

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website
17

100% up to €100

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
18

Bet €15 Get a €10 Free Bet

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website
19

100% up to €100

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
20

Deposit Bonus 100% up to €100

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
21

100% up to €100

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
22

100% up to €100
+ 10 Spins on Book of Dead

Turnover: 9x bonus amount

Lowest odds: 1/1 (2.00)

ClaimGo to website
23

100% up to €100

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
24

Bet €5 Get €20 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
25

Money back as bonus up to €40 if your first bet loses
+ €10 Casino Bonus

Turnover: 3x bonus amount

Lowest odds: 2/5 (1.40)

ClaimGo to website
26

Bet €10 Get €50 in Free Bets
+ 10 Free Spins

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website
27

Bet €10 Get €40 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
28

Bet €10 Get €30 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website
What's new on MBS IE 🇮🇪
Nick Albert

Nick Albert

March 2024

Cheltenham 2024: The 2024 festival is upon us and you can take advantage of various offers including free bets and bonuses. Find the best Cheltenham betting deals here.

New bookies: b-Bets is our newest recommendation - new customers get a €100 welcome bonus when they sign up. For all the new Irish bookmakers, check our guide to the best new betting sites for 2024.

What do you want to do next?

Irish Bookmakers (Pros & Cons)

Betway

  • Top drawer in-play betting suite
  • Best bookie for esports betting
  • A range of daily offers, Betway Boosts and Free Prediction Games
  • Easy to use, well designed site
  • Live streaming limited to horse racing
  • No Asian handicap
Welcome Offer
Get up to €50 in Free Bets if your first bet loses
+ 50 Bonus Spins
ClaimGo to website
Website: betway.comFounded: 2006
Owner: BetwayHeadquarters: Malta

Summary

Author: Nick Albert Nick Albert

Betway is best known for its free bet club, eye-catching daily boosts and the best esports offering in the business. But that's not the only reason Irish punters visit the official sponsor of West Ham United and the Cheltenham Festival. Promotions offer great value, the entire user experience is excellent and Gaelic sports are covered expertly.

Read full review

BetVictor

  • Generous sign up offer
  • Fantastic depth of football and racing markets
  • Easy to use platform thanks to great UX
  • Live streaming for all UK and Irish horse races
  • Other sports are overlooked
  • Limited live streaming
Welcome Offer
100% Matched Free Bet up to €100
ClaimGo to website
Website: betvictor.comFounded: 1946
Owner: Betvictor LtdHeadquarters: Gibraltar
BetVictor Homepage
BetVictor In Play Betting
BetVictor Casino

Summary

Author: Nick Albert Nick Albert

BetVictor's football and horse racing coverage is up there with the very best bookmakers while their distinctive and classy website makes navigation a breeze. You can't help but be impressed by what BetVictor has to offer.

(Review updated: May 15, 2023)

Read full review

LiveScore Bet

  • Lots of footie live streaming
  • Free bets & daily betting offers
  • Excellent user experience
  • Good payment options but more range needed
Welcome Offer
Bet €10 Get €50 in Free Bets
ClaimGo to website
Website: www.livescorebet.comFounded: 2020
Owner: LiveScore GroupHeadquarters: Gibraltar

Summary

Author: Ryan Ryan

LiveScore has been a firm favourite for Irish football fans since 2001 when the company struck a deal for users in Ireland to stream every Champions League match from its score-checking app. Now with LiveScore Bet, Irish customers have all their football needs under one roof. With lots of free bets, superb UX and, of course, many live streams, LiveScore Bet has all the attributes to match the elite bookies.

Read full review

BoyleSports

  • Generous welcome offer
  • Innovative ‘Combine Your Odds’ feature
  • Sleek, stylish betting app on iOS & Android
  • Terrific all-round offering
  • No Asian Handicaps for football betting
  • No event schedule for live streaming
Welcome Offer
Bet €10 Get €30 + €10 casino bonus
ClaimGo to website
Website: www.boylesports.comFounded: 1982
Owner: BoyleSportsHeadquarters: Dundalk (Ireland)
Boyle Sports Homepage
Boyle Sports In Play
Boyle Sports Casino

Summary

Author: Nick Albert Nick Albert

Ireland's largest independent bookmaker, BoyleSports is a genuine all-rounder. Racing, football and GAA are the main focal points as one would expect. But BoyleSports is as good as any bookie for golf, tennis, rugby union, cricket and darts too. Horse racing, football and tennis live streaming is a clear draw for punters, in addition to a stack of promotions for all the sports mentioned. BoyleSports succeed in doing the simple things very well.

Read full review

bet365

  • 200,000+ live streams for 10+ sports
  • €30 in free bets for new customers
  • Diverse range of betting promos
  • Incredible market depth
  • No loyalty program
  • Spreadsheet like feel can take some getting used to
Welcome Offer
Bet €10 Get €30 in Free Bets
ClaimGo to website
Website: bet365.comFounded: 2000
Owner: Hillside (New Media) LtdHeadquarters: Stoke-on-Trent
Bet365 Homepage
Bet365 In Play Betting
Bet365 Casino

Summary

Author: Nick Albert Nick Albert

What can one say that hasn't already been said about the world's most popular online bookmaker? Bet365 provides punters with a flawless sportsbook and betting app featuring state-of-the-art live streaming, unique promotions, and an unrivalled number of betting markets.

Read more on:

Why punters love Bet365

How to claim the Bet365 welcome offer

Betting promotions at Bet365

Live streaming at Bet365

Our verdict on Bet365

Read full review

Ladbrokes

  • Vastly experienced bookie
  • Easy to claim and flexible sign up offer
  • Fantastic for football betting
  • Live streams for football, tennis, cricket and more
  • Layout could be improved
  • Limited markets for less popular sports & events
Welcome Offer
Bet €5 Get €20 in Free Bets
ClaimGo to website
Website: ladbrokes.comFounded: 1886
Owner: Ladbrokes Coral Group plcHeadquarters: London
Ladbrokes Homepage
Ladbrokes In Play Betting
Ladbrokes Casino

Summary

Author: Nick Albert Nick Albert

Whether it be on the high street or online, Ladbrokes is a highly respected bookmaker with plenty of perks for punters. Football and racing get the most coverage but Ladbrokes is also a bookie that caters to people betting on tennis, golf and darts too.

Read more on:


Read full review

Kwiff

  • Innovative and generous sign up offer
  • Earn weekly free bets
  • Supercharged Cashout and Surprise bets
  • Minimalistic design
  • Live streaming limited to horse racing
  • No GAA betting
Welcome Offer
Bet €10 Get a €30 Surprise Bet
ClaimGo to website
Website: Founded:
Owner:Headquarters:

Summary

Author: Nick Albert Nick Albert

This fresh, vibrant betting brand created by Unibet founder Anders Ström, is a breath of fresh air to the Irish betting market. Kwiff is winning many fans with its unique approach that sees new customers rewarded with a surprise bet and existing punters get 'kwiffed' (supercharged odds on any bet at any time). The addition of live streaming for horse racing has only enhanced what is already an excellent offering for Irish punters.

(Reviewed and updated: December 2022)

Read full review

Rhino Bet

  • Streamlined selection of sports
  • Comprehensive Premier League stat section
  • Many free bets & free spins offers
  • BOG on all UK & Irish racing
  • Limited payment options
  • No GAA sports betting
Welcome Offer
Bet €25 Get a €10 Free Bet
ClaimGo to website
Website: rhino.betFounded: 2021
Owner: Playbook Gaming LtdHeadquarters: London

Summary

Author: Nick Albert Nick Albert

Rhino Bet is of the newest betting brands to launch in Ireland. Its streamlined selection of sports makes for a smooth user experience, while the mix of betting and casino promotions is proving a hit too. The product is missing GAA betting and live streaming but a generous sign-up offer does help to soften the blow. Rhino Bet is more than worth a punt if you're after a no-frills betting site with decent football and racing coverage.

(Review updated: June 2023)

Read full review

Coral

  • Top-notch Football Bet Builder
  • Live streaming for a range of sports and events
  • Coral Super Series predictor game
  • Less focus on non-British & Irish sports
Welcome Offer
Bet €5 Get a €20 Free Bet
ClaimGo to website
Website: sports.coral.co.ukFounded: 1926
Owner: Ladbrokes Coral Group plcHeadquarters: London

Summary

Author: Nick Albert Nick Albert

Coral has football and racing at its core. Their bet builder is one of the most diverse, offering niche player stats markets on top of standard ones - and there are live streams of games from some of Europe's top leagues. Coral more than holds its own for horse racing too with punters able to stream live races, choose from a number of bet types and cash in on a range of promotions.

Read full review

LV Bet

  • Top notch casino
  • Nice focus on esports betting
  • Range of alternative betting markets
  • No horse racing betting
  • PayPal not accepted
Welcome Offer
100% up to €100
ClaimGo to website
Website: lvbet.comFounded: 2015
Owner: Fairload LimitedHeadquarters: Valletta, Malta

Summary

Author: Nick Albert Nick Albert

LV Bet is the sole sportsbook brand owned by Malta based company, Fairview Limited. It provides an in-depth football offering, including a stats focussed bet builder that adds a simplicity to wagering. You can't help but notice the lack of horse racing betting. However, the sportsbook has a great esports focus and there's a casino packed fulled of top slots and table games.

Read full review

Fafabet

  • Great existing customer promotions
  • Generous welcome offer
  • Easy to use website
  • Limited live streaming
  • No live chat or phone number
Welcome Offer
Bet up to €100 Get up to €50 Free Bet
+ €20 Casino Bonus
ClaimGo to website
Website: fafabet.comFounded: 2021
Owner: Tachi Tech LimitedHeadquarters: Reading, UK

Summary

Author: Nick Albert Nick Albert

SBK

  • Quality betting app
  • Innovative social features
  • SBK Price+ (best price guarantee)
  • No loyalty program
  • Lack of existing customer promotions in general
Welcome Offer
Bet €10 Get €40 in Free Bets
ClaimGo to website
Website: www.getsbk.comFounded: 2019
Owner: Smarkets (Malta) LimitedHeadquarters: London

Summary

Author: Nick Albert Nick Albert

SBK is the sportsbook app of one of the leading betting exchange operators, Smarkets. The mobile-only brand offers ultra-competitive odds (the same odds you will find on Smarkets) and innovative social features (where you can get and give betting tips) to provide a completely unique betting experience.

Read full review

b-Bets

  • Generous welcome bonus
  • Good range of payment options
  • Casino packed with slots & games
  • No horse racing
  • Few sportsbook specific promotions
Welcome Offer
100% up to €100
ClaimGo to website
Website: www.b-bets.comFounded: 2014
Owner: Condor Gaming GroupHeadquarters: Malta

Summary

Author: Nick Albert Nick Albert

b-Bets is an online gambling brand owned by Condor Gaming Group, which has been in the iGaming industry since 2012. Licensed by the Revenue Commissioners, b-Bets is a brand new option for Irish players looking to play popular online slots and games from leading casino providers like Pragmatic and Play'n Go and, also, wager on their favourite sports. Even though horse racing isn't a focus for b-Bets right now, members can wager on football, rugby, darts, as well as Gaelic football and hurling, and select bets from an array of markets.

Read full review

Sky Bet

  • Excellent football bet boosts
  • Superb horse racing coverage
  • Weekly rewards & free bets through Sky Bet Club
  • PayPal not accepted
  • Lacking horse racing promotions
Welcome Offer
Bet €10 Get €30 in Free Bets
ClaimGo to website

NEW CUSTOMERS ONLY. FIRST SINGLE & E/W BET ONLY ODDS OF 1/1 OR GREATER. 3 X €10 BET TOKENS. FREE BET STAKES NOT INCLUDED IN RETURNS. FREE BETS FOR FOOTBALL ONLY. FREE BETS ARE NON WITHDRAWABLE. FREE BETS EXPIRE AFTER 30 DAYS. ELIGIBILITY RESTRICTIONS AND FURTHER T&CS APPLY. 18+. BEGAMBLEAWARE.ORG.

Website: skybet.comFounded: 2000
Owner: Flutter Entertainment PlcHeadquarters: Leeds, UK

Summary

Author: Nick Albert Nick Albert

As the online sports betting arm of Sky Sports, Sky Bet is a hugely popular betting brand in Ireland. Its sportsbook is an instant go-to for Irish punters thanks to the extensive football and racing coverage, the vast range of promotions and a comprehensive live streaming service.

Read full review

Novibet

  • Highly optimised for Irish punters
  • Top-notch sign-up offer + football and racing promos
  • Live streaming for football, horse racing, tennis & more
  • Citizen added to list of payment options
  • No greyhound racing
  • Slightly overwhelming homepage
Welcome Offer
€70 in Free Bets No Deposit Offer
ClaimGo to website
Website: www.novibet.ie/Founded: 2010
Owner: NoviGroup LtdHeadquarters: Malta

Summary

Author: Nick Albert Nick Albert

At Novibet you can expect an abundance of promos, recently developed features and live-streaming events for a wide range of sports. The offering also comes with a mobile app that is smart, stylish and easy to use and, what's more, you can combine your betting with a wealth of online casino games. There's a lot to like about Novibet - read my review to learn more!

Read full review

Mr Mega

  • Multiple football leagues and markets
  • Great casino packed with games
  • In-play betting with cash out
  • No live streaming
  • Hardly any promos
Welcome Offer
Bet €15 Get €10
ClaimGo to website
Website: mrmega.comFounded: 2010
Owner: Sharp Connection LtdHeadquarters: Malta

Summary

Author: Nick Albert Nick Albert

If you think you've seen a similar-looking betting site before, you'd be right. Mr Mega, like BetRegal, is powered by Aspire Global International, hence the same layout and feel. Mr Mega is an online casino first, online sportsbook second, catering to the online gambling needs of Irish punters. Their catalogue is packed with many high quality casino games while the sportsbook will meet the needs of football punters (to an extent).

Read full review

Betinia

  • More than 10 payment methods
  • New bet builder function
  • Great promos for big events
  • 6x wagering requirements on bonus
  • No mobile app
Welcome Offer
100% up to €100
ClaimGo to website
Website: betinia.comFounded: 2021
Owner: Maltix LimitedHeadquarters: Malta

Summary

Author: Ben Smith Ben Smith

Betinia has a strong presence in various markets worldwide and in April 2022, it was announced that Soft2Bet had secured a licence to bring its services to Ireland. You can wager on thousands of sporting events every day, while the casino and live casino options are terrific as well.

Read full review

BetTarget

  • Great coverage of football betting markets worldwide
  • Good bookie for Esports
  • Excellent casino
  • No live streaming
  • No mobile apps
Welcome Offer
Bet €15 Get a €10 Free Bet
ClaimGo to website
Website: bettarget.comFounded: 2021
Owner:Headquarters: Malta

Summary

Author: Nick Albert Nick Albert

If you like no-frills betting then BetTarget is right up your street. While there's no wow factor about this Aspire Global-powered bookie, BetTarget does a great job of packing in a long list of odds and markets for a range of sports. There's no live streaming, nor dedicated mobile apps, but their online casino, jampacked with games, does soften the blow somewhat.

Read full review

Zulabet

  • Clean and efficiently designed website
  • Excellent range of promotions
  • Casino games from top casino providers
  • No live streaming
  • No horse racing betting
Welcome Offer
100% up to €100
ClaimGo to website
Website: zulabet.com/ie/Founded: 2019
Owner: Soft2BetHeadquarters: Malta
Zula Bet Homepage
Zula Bet Live Betting
Zula Bet Casino

Summary

Author: Nick Albert Nick Albert

"Like Campobet and Betinia, ZulaBet is owned by the leading online gambling group, Soft2Bet. New customers will enjoy the clean and minimalistic feel of the sportsbook and casino, not to mention the multiple promotions for each vertical."

Read full review

TonyBet

  • Enormous choice of markets
  • Great bookie for football, tennis and basketball
  • Superb eSports coverage
  • Generous welcome promos
  • No horse racing, greyhound racing
  • No live streaming
Welcome Offer
Deposit Bonus 100% up to €100
ClaimGo to website
Website: tonybet.comFounded: 2009
Owner: Tonybet OÜHeadquarters: Lithuania

Summary

Author: Nick Albert Nick Albert

"TonyBet has an enormous selection of markets for a wide range of sports, especially football, tennis and basketball. Punters can tuck into 3000+ casino games too, although the lack of horse racing and live streaming is a disappointment."

(Reviewed and updated: October 2022)

Read full review

CampoBet

  • Excellent live betting markets
  • Generous deposit bonus for new customers
  • Many promotions for existing punters
  • There's no horse racing betting
  • Can't use PayPal
Welcome Offer
100% up to €100
ClaimGo to website
Website: campobet.com/ie/Founded: 2018
Owner: Soft2BetHeadquarters:
Campobet Homepage
Campobet Live Betting
Campobet Casino

Summary

Author: Nick Albert Nick Albert

"With an excellent selection of bet types and promotions for football, Campobet is a solid choice for punters looking for somewhere new to bet. Campobet is owned by Soft2Bet, the highly respected casino and sportsbook group with a number of gambling brands around the world"

Read full review

Bzeebet

  • Decent bet builder
  • Boosts and free bet offers
  • Bet on politics & entertainment
  • Not great on mobile
  • Can be tricky to navigate
Welcome Offer
100% up to €100
+ 10 Spins on Book of Dead
ClaimGo to website
Website: https://www.bzeebet.com/Founded: 2023
Owner:Headquarters: Malta

Summary

Author: Nick Albert Nick Albert

Malina Casino

  • Various eWallet payment options
  • Weekly reload bonus of up to €500
  • Acca boosts up to €100,000
  • Not as refined as more established sportsbooks
  • No mobile app
Welcome Offer
100% up to €100
ClaimGo to website
Website: malinacasino.comFounded: 2021
Owner: Maltix LimitedHeadquarters: Malta

Summary

Author: Ben Smith Ben Smith

Malina Casino is one of the most comprehensive online casinos in Ireland and also boasts a quality sportsbook for good measure. Many promotions are available throughout both the casino and sports betting sections, with reload bonuses reaching up to €700.

Read full review

Betfair

  • World's biggest (and best) betting exchange
  • Hundreds of football and horse racing options
  • No suspensions on Cash Out
  • Stream horse races, as well as football matches
  • Thin coverage of niche sports
  • You can be charged for bank transfer withdrawals
Welcome Offer
Bet €5 Get €20 in Free Bets
ClaimGo to website
Website: www.betfair.comFounded: 2000
Owner: Paddy Power BetfairHeadquarters: London, United Kingdom

Summary

Author: Nick Albert Nick Albert

With its top-notch sportsbook and betting exchange under one roof, Betfair caters to the needs of every bettor. As a football punter especially, you might lean towards Betfair for its No Cash-Out Suspensions promo, high-quality live streams and, of course, the most competitive odds via the Betfair Exchange.

Read full review

Unibet

  • Well presented & all-round great UX
  • Lots of live streaming
  • Very good odds
  • Hard to find live chat
  • Not the easiest to use on mobile
Welcome Offer
Money back as bonus up to €40 if your first bet loses
+ €10 Casino Bonus
ClaimGo to website
Website: unibet.co.ukFounded: 1997
Owner: Kindred GroupHeadquarters: Malta

Summary

Author: Nick Albert Nick Albert

Unibet is an online bookmaker that doesn't settle for anything less than the best. With a strong offering for all sports, a first-class live betting suite and one of the most pleasing website navigations we've come across, Unibet keeps to the core values of parent company, Kindred, by catering to every bettor.

Read full review

QuinnBet

  • Generous welcome offer
  • Great range of racing promos
  • Loads of football free bets
  • Only live streaming is for horse racing & greyhounds
  • Limited payment options - PayPal, Skrill, Neteller are not accepted
Welcome Offer
Bet €10 Get €50 in Free Bets
+ 10 Free Spins
ClaimGo to website
Website: quinnbet.comFounded: 2016
Owner: QuinnBet LimitedHeadquarters: Gibraltar

Summary

Author: Nick Albert Nick Albert

Irish-born bookie, QuinnBet is solely aimed at Irish and UK punters. Its sportsbook is geared towards horse racing, football and greyhounds with free bets and features centering on Ireland's most wagered-on sports. QuinnBet also caters well for customers looking to bet on GAA, golf and tennis. It lacks in the live streaming department but stands out for ease of use and range of betting promotions.

Read full review

William Hill

  • Superb reputation
  • Get 4 x €10 free bets when you sign-up
  • Football, horse racing, tennis and NBA live streams
  • Website lacks personality but still gets the job done
  • Apple Pay, Google Pay not accepted payment methods
Welcome Offer
Bet €10 Get €40 in Free Bets
ClaimGo to website
Website: williamhill.comFounded: 1934
Owner: 888 HoldingsHeadquarters: London

Summary

Author: Nick Albert Nick Albert

Founded in 1934, William Hill is one of the most iconic and (oldest) sports betting companies in the world. Its range of sports for Irish punters is spot on and its no-frills website makes navigation a piece of cake. For no-nonsense betting, you can't go wrong with William Hill.

(Review updated: February 1, 2023)

Read full review

LeoVegas

  • Optimised for mobile betting
  • Accept many deposit methods
  • Huge welcome package for new customers
  • More live streams would be nice
  • Easy to use but plain desktop site
Welcome Offer
Bet €10 Get €30 in Free Bets
ClaimGo to website
Website: leovegas.comFounded: 2011
Owner: LeoVegas ABHeadquarters: Malta

Summary

Author: Nick Albert Nick Albert

Best Irish Bookies (By category)

Best betting site in Ireland:Betway
Best football bookmaker:Bet365
Best horse racing betting site:BoyleSports
Best new betting site:Rhino Bet
Best bookie for free bets:Novibet
Best bookie for betting promotions:QuinnBet
Best bookmaker for free games:Ladbrokes
Bookie with best football bet builder:Coral

Betway - Best betting site in Ireland

Why we picked it

Betway has user experience down to a tee. It has designed a well-presented and responsive online sportsbook highly optimised for the Irish punter.

Betway ensures Gaelic sports and rugby union are just as easy to find as football and racing (quite right too), likewise, its most popular betting promotions, Free Bet Club, 4 To Win and Betway Boosts.

We have to highlight Betway’s in-play offering too. Again, the UX is superb and the new and improved Bet Builder makes placing a pre-match bet effortless.

The strongest feature of Betway, arguably, is its comprehensive eSports offering, which is hands down the best of any betting site we’ve reviewed.

What we like What we don't like
High-value promotionsNo Asian handicap betting
Top-notch in-play bettingNot many football offers
Quality eSports offering

High-value promotions

Betway rewards loyalty more than any betting site with its weekly Free Bet club. Customers who qualify can earn €10, sometimes €15 in free bets each week

There are plenty of money-back offers, particularly for horse racing, and odds boosts are a big deal too. No matter the sport or event, enhanced prices can be found daily.

Huge cash prizes are also up for grabs at Betway through free-to-play prediction games 4 to win and 4 to score

Top-notch in-play betting

The most pleasing aspect of live betting on Betway is the easy navigation and landing on the event you’re looking for.

In addition to providing market variety - which we also give Betway great credit for - speed and clarity are the aim of the in-play game.

Betway delivers in this department with its user-friendly suite that has live streaming for football, tennis, basketball, hockey and darts - to name a few - superb in-play graphics for the events without and a beginner-friendly Bet Builder.

Esports coverage

Esports may not be everyone’s cup of tea but if you are looking to bet on CS:GO, League of Legends, Dota 2, Overwatch or Call of Duty, Betway is without a doubt the place to be.

eSport enthusiasts have a dedicated section to bet on the most popular eSports competitions and events. Betway’s free bet club even extends into eSports - customers that bet €25 on eSports over a week can claim a €10 free bet.

It’s safe to say that Betway has cornered this growing - and very lucrative - better than any betting company.

Who's Betway best for?

Irish sports bettors who frequently bet during games and eSports enthusiasts who enjoy a flutter on their favourite games.

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BetVictor - Great user interface

Why we picked it

As we’ve mentioned in our review of BetVictor, this is a classy, almost faultless bookie. It is a terrific pick for football and racing punters with excellent offerings for both sports.

Of note are the top-notch betting features on offer. From its easy-to-use bet builder for footie and handy BetFinder tool for racing, BetVictor considers its customers' needs every step of the way.

Its clean website design is also a crowd-pleaser (especially if you’re a fan of the minimalistic look).

➕ What we like➖ What we don't like
Clean design, easy to navigateLive streaming is limited
Top-notch betting featuresSmall number of betting offers
Excellent football & racing offerings

Uncluttered, user-friendly betting site

A concoction of odds, betting offers and images can often make for an overwhelming feeling when you first log in to a bookie and navigate your way around.

But that’s not the case at BetVictor. Users have a streamlined and concise website that enables bets, tools, and customer support to be found effortlessly. More bookies like this, please!

Top betting features

Without wanting to sound too much like BetVictor ambassador, ‘arry Redknapp, there are many features and tools that will enhance your betting experience.

Take the BetVictor BetFinder that lets you personalise your search for horse bets using filters and extensive data. The tool that helps simplify horse racing was introduced by BetVictor and has since been adopted by other bookies.

The Bet Builder is also impressive. Not only is it presented expertly, but you have pre-built bet builder wagers which are great for when you don’t have the time/can’t make up your mind. Or both.

Racing & football specialists

The fact that BetVictor started as a bookie within horse and greyhound racing and, over the past two decades, has established itself as one of the top football bookies makes it a go-to sportsbook for many in Ireland.

We know the majority of Irish bettors wager on these two sports more than anything else - what better than a bookie that knows both inside out?

Who's BetVictor best for?

Bettors who appreciate an easy-to-use betting site (which is surely everyone, right?) Aside from that you should know BetVictor is football and racing-heavy. Other sports take a back seat.

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BoyleSports - Best betting site for horse racing

Why we picked it

We give Ireland’s largest independent bookmaker great credit for its all-round extensive offering. Regardless of the sport or event, BoyleSports meets the needs of a large percentage of Irish punters, especially those wagering on racing (horses & greyhounds) and football.

You will note the impressive number of Price Boosts available across big events - if you want to find a better price, you will most likely find it at BoyleSports.

There’s also an excellent live streaming service (including every UK & Irish race), a terrific bet €10 get €40 sign-up offer, a tremendous range of promotions (especially if accas are your thing) and the chance to win €10,000 every weekend when you play the free-to-play football game, BoyleSports Fantasy Five.

➕ What we like➖ What we don't like
Top notch racing coverageNo Asian handicap markets
Lots of price boosts & betting specialsCould have more live streaming
Great acca incentives

Excellent for racing

When it comes to the best bookies for horse racing, we reckon BoyleSports is ahead of the field. Horse racing is the most accessible sport on the menu and the main focus (along with football) across the whole site.

Racing enthusiasts have all they need to make informed bets including detailed race cards. On them, the name of the jockey, trainer, age and weight of the horse is stated, as well as the Racing Post Rating (RPR), a summary of the horse’s form and the Racing Post verdict.

Customers can live stream every UK & Irish race and many international meets too and tot up their bets using the Bet Calculator. As well as this, BoyleSports has BOG from 8am every day and 2nd to the SP Fav money-back offers on multiple races.

Boosted odds & daily specials galore

If you’re bouncing from bookie to bookie in search of a better price, there’s a high chance BoyleSports has odds that will catch your eye.

The sheer volume of enhanced prices and daily specials available vastly outweighs that of other online bookmakers. Even better, no sport or market is excluded from a good ol’ BoyleSports boost.

Acca incentives

Nothing beats a Saturday afternoon acca in hand following Jeff and the boys. It’s almost become a tradition.

For all you acca-loving punters, BoyleSports is the place to be. Not only do you get a free €5 acca for every 5 accas you place, but Acca Rewards also allows you to boost winnings up to 100% or insure your bet if one leg lets you down. And that’s for all sports, not just football.

Who’s BoyleSports best for?

It's heavily geared toward punters into their racing and football. Coverage of golf, rugby and Gaelic sports is also excellent, however, emphasising the comprehensive feel of the sportsbook.

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Bet365 - Best football betting site

Why we picked it

Just like Man City (on their day), Roger Federer (back in the day) and the Irish rugby team 😍 (all the time these days), Bet365 are at the top of their game. Every part of its product is best-in-class.

You can stream over 200,000 live events (the most of any betting company) across a host of sports, choose from an incredible range of markets for football, racing, golf and GAA sports and benefit from a variety of betting offers including a generous and flexible new customer welcome bonus.

A bookie with worldwide appeal - especially for punters betting on football - Bet365 is recognised as the best in the industry and it’s clear why.

➕ What we like ➖ What we don't like
Seamless navigationSpreadsheet feel of the site
Live streams for heaps of sports eventsFewer free bet offers than other bookies
Diverse set of betting promotions

Quick, intuitive interface

Betting at Bet365 is as smooth as it gets. From sign-up or log-in to finding events and markets and finally placing your bet, you’re guaranteed a hassle-free betting experience from start to finish.

One thing you’ll notice right away is how responsive the site and app are. Pages load instantly and bets are processed just as quickly.

Bet365 does away with in-your-face promotions in exchange for giving users exactly what they want: quick access to markets and odds for the most popular events taking place on any given day.

Kings of live streaming

Bet365 is hands down the best betting for live streaming. Go on the sportsbook at any time of the day (or night) and there will be a match or an event you can watch and wager on.

Whether it’s soccer or snooker, basketball or bowls, greyhounds or golf, Bet365 has the widest selection of events to stream of any bookie.

Varied range of betting promos

In addition to the many betting offers available for football and racing, Bet365 does a great job of ensuring that promotions are varied and applicable to a range of sports.

One such example is its Early Payout offer which is popular for football but also available for the NFL, NBA, NHL, as well as rugby.

Who's Bet365 best for?

Whether you’re a novice, a casual bettor, or someone who bets frequently, you cannot go wrong with Bet365. It is bound to suit every type of punter but is particularly enjoyed by those who like to bet on football.

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Ladbrokes - Best betting site for free-to-play games

Why we picked it

Betting companies harp on about experience but few can actually back it up. Ladbrokes is the exception of course. Born in 1886, Ladbrokes is a bookie who has been there and done it, got the t-shirt and is still going strong today.

A stellar reputation counts for a lot, but so does a top-notch product geared towards the sports Irish bettors value most (football and racing).

A flexible and beginner-friendly sign-up offer that allows new customers to register for just €5, and the range of promotions - including Ladbrokes’ acca deal and free-to-play games like 1-2-Free - are big reasons why Ladbrokes remains a firm favourite for bettors in Ireland.

What we like What we don't like
Friendly, affordable welcome offerWebsite can be slow to load at times
Wide variety of promotions & free-to-play gamesMarkets can be limited for niche sports
Plenty of live streaming options

Low deposit sign-up offer

It’s rare we big up welcome offers too much. However, the Ladbrokes sign-up offer is different from many of the deals you will see - for starters, instead of the market standard €10 minimum deposit, you only need to wager €5 to qualify.

The small outlay is appealing to both beginners and bettors who prefer to wager lower amounts. What’s more, we like how the free bets are split into four separate €5 bets, giving you the freedom to enjoy your freebies over a longer period.

Promos and free-to-play games

Ladbrokes is Best Odds Guaranteed on all UK & Irish horse racing from 8am on race day, the earliest time you can lock in those early prices anywhere (along with BoyleSports).

Ladbrokes also has top football promotions including its acca insurance deal and 2UP Early Payout offer.

You will also find more free-to-play games than at other betting sites. Ladbrokes has numerous games that allow you to claim cash prizes and free bets without putting your hand in your pocket. The most popular are 1-2-Free and 5-A-Side.

Keep an eye out for free casino-based games too that could see you win free spins.

Many live streaming options

Every UK and Irish horse race can be viewed live and selected meetings from France, South Africa, India and further afield.

When it comes to football you have the FA Cup, La Liga and Serie A among the top competitions and leagues you can watch and wager on.

And Ladbrokes’ live streaming schedule doesn’t stop there - events in tennis, cricket, darts and snooker are also available.

Who’s Ladbrokes best for?

First-time bettors will appreciate the affordable sign-up offer. But one of the most respected names in the game is bound to appeal to a large percentage of casual and experienced Irish punters too.

Who is Ladbrokes best for?

First-time bettors will appreciate the affordable sign-up offer. But one of the most respected names in the game is bound to appeal to a large percentage of casual and experienced Irish punters too.

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Coral - Best betting site for bet builders

Why we picked it

It feels like Coral often struggles to step out from the shadow of fellow Entain-owned brand, Ladbrokes. However, Coral has plenty of perks for it to be considered one of Ireland’s best bookies in its own right.

Bettors who visit Coral can be nothing but impressed with the most in-depth bet builder in the business, its popular free-to-play predictor games and the quality of its live streaming service.

As is the case with its older sibling, Ladbrokes, Coral is a betting site you can join for €5 and unlock a €20 free bet. And great value exists in regards to betting promotions too - €5 gets you €10 worth of free bets when you buy one of Coral’s Bet Bundles.

➕ What we like➖ What we don't like
Quality football bet builderLess coverage of other sports
Low-deposit betting offersNo Apple Pay/Google Pay
Coral Racing Club perks

Fantastic football bet builder

A quality bet builder is a key differentiator for punters seeking out the top football betting sites in 2024. And it is clear why Coral has become the go-to for football betting aficionados.

Coral’s bet builder is perfect if you’re one for digging into player stats. You can add offsides, passes, tackles and crosses for each player when creating your personalised bet.

Top free-to-play predictor games

Coral’s Football Super Series and Racing Super Series are two of the most popular free-to-play games in the industry. The main reason is the simplicity of each.

The rules are clear and prizes are achievable (which isn’t always true of all free-to-play games we have reviewed).

€50 cash and free bets are up for grabs for predicting four match stats in the week's featured game, while you can win a share of €25,000 by picking a horse to place in each of the races selected by Coral.

Terrific benefits for racing punters

Coral’s early history is rooted in racing. As such, it is widely recognised as a top horse racing bookmaker.

But given the market competition, betting companies need to offer more than the standard live streaming, BOG and money-back promotions.

Coral does this superbly with its Horse Racing Club. Customers can opt in completely free, get exclusive behind-the-scenes access to trainers and horses, and win hospitality tickets to some of the biggest racing events.

Who is Coral best for?

Stat-heavy football bettors and racing fans after something more than the industry standard will appreciate what Coral has to offer.

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New Betting Sites

New bookies are just as important as the tried and tested ones

Remember that ridiculous Super League idea (which was quashed just as quickly as it was introduced)? Say it was applied to online betting - all you had was a closed shop of 12 betting sites.

On one hand, it’d be grand as you’d have an elite set of sites to choose from. But as good as it sounds, the quality of each bookmaker would eventually drop because of the lack of competition.

Essentially, established betting sites are made better by new online bookmakers, many of which bring new ideas and features to the market.

Here are the newest betting sites in Ireland right now.

  • Bzeebet - Established in 2023
  • Luckland - Established in 2022
  • Rhino Bet - Established in 2021
  • BetTarget - Established in 2021
  • Mr Mega - Established in 2021
  • LiveScore Bet - Established in 2020

New bookies on MBS IE

Under the umbrella of new betting sites, we share newly licensed Irish bookies, along with betting brands that have existed for a few years but are only now starting to gain popularity here in Ireland.

In any case, every new betting company you find on mybettingsites.com/ie has been issued a license by the Revenue Commissioners, which makes them perfectly safe for Irish punters.

How we review betting sites

Just like making a cup of tea, there's an art to reviewing a betting site

Our process involves registering with each bookmaker we partner with, depositing money, placing bets, withdrawing money, contacting customer support, basically, any aspect you can think of when using a betting site.

We then give each bookie a score for the following criteria:

  • Welcome offer
  • Existing customer betting promotions
  • Betting variety (sports, markets)
  • Betting site features
  • Mobile betting app
  • Odds
  • Payment methods
  • Customer support
  • Responsible gambling tools
Licensed Irish bookies only
Nick Albert

Nick Albert

At mybettingsites.com/ie, we only recommend bookmakers licensed by the Revenue Commissioners (the gambling authority in Ireland).

💰Sign-Up Offer and Betting Promotions

An enticing sign-up offer and regular promotions once signed up can go a long way to choosing which bookie to choose.

We ensure the welcome offer is easy to claim and provides overall value, while we also consider how many promotions (money back specials, free bets, acca boosts, enhanced odds) there are for existing customers too.

Whether there are free-to-play games also comes into our thinking.

⚽ Variety of Sports and Betting Markets

Top bookies provide a strong selection of markets (pre-match and in-play) for a wide range of sports, not just the most popular ones.

Sure, you love a flutter on football, racing, and GAA sports. But what do you do during the off-season?

You can fill your time with DIY or some life admin. But finding something else to bet on is more fun we reckon.

Golf, tennis, cricket and US sports provide many wagering opportunities all year round. The more sports you can bet on and the more markets available for each sport, the better.

💡Betting Features

Every bookie offers cash-out and bet builder tools, while, with some sites, you can live stream events too. But to what level are these features offered?

Bet365, for example, has partial cash out and auto cash out, giving you even more control over your bet. At Coral, you can add things like tackles, passes and crosses to your football bet builder.

Live streaming is probably the sought-after feature. However, nearly every bookie in Ireland provides live streams for horse racing (which is great) but what other sports can you watch?

Football matches from top leagues around the world and high-profile tennis tournaments are part of the busy live streaming schedule at Bet365 and Novibet.

📱Mobile betting app

Chances are, you will use your mobile browser to access your preferred bookie, or, download the mobile app. Most bookmakers have the same features on their app as they have on their websites (including live streaming).

Before that though, we recommend online bookmakers with betting apps that are highly responsive and have good, clear navigation.

Slow-to-load and poorly laid-out apps prone to freezing are frustrating and not worth your time.

📈 Odds

In all of this, it’s worth remembering that you want a bookmaker with competitive odds. As with anything, the price often determines the direction you go and online betting is no different.

As there are brands owned by the same betting company, you may find some bookies offer very similar odds.

It’s always worth your time - and your money of course - to go between a few betting sites and compare the price before adding a selection to your bet slip.

💳 Payment Options

How you can deposit and withdraw money - and the speed at which you can do both - is key when choosing an online bookie.

The top operators accept a wide range of payment options to satisfy as many customers as possible.

This said, don’t take it for granted your preferred method is available, always check before you sign up.

📞 Support

Should you have an issue that needs resolving, it’s comforting to know you have a good level of support to rely on.

Live chat is a quick and easy way to get help and is available 24/7 at many of the top bookmakers. Phone and email are also alternative ways of getting in touch.

In our reviews, we share our personal experience (good or otherwise) of the support we received to give you a flavour of what to expect.

Online Gambling in Ireland: How it works

At mybettingsites.com/ie, we aim to educate visitors about every aspect of the Irish online gambling industry. And there's not a part more important than the laws and regulations!

While we appreciate it’s not the most exciting aspect, it’s vital bettors fully understand how the industry works and how change is afoot in 2023.

Online Gambling in Ireland (as it stands)

  • All forms of online gambling are legal in Ireland under the Betting (Amendment) Act 2015. This includes online sports betting, online casino and online poker. Bingo and daily fantasy sports are also permitted.

  • To operate in Ireland, gambling companies must hold an Irish gambling license issued by Ireland’s Revenue Commissioners (the official Irish Government Agency responsible for regulating, taxation and licensing gambling operators in Ireland).

  • You need to be at least 18 years of age to gamble online in Ireland.

How the industry is set to change in 2023
  • In recognising the need to unify Ireland’s gambling laws and better protect consumers, The Gambling Regulatory Authority of Ireland will be introduced - the country’s first-ever gambling regulatory body. We’re expecting this bill to be enacted at some point in 2023.
  • According to the Department of Justice, the new regulator will prevent gambling from being a source of support to crime and introduce safeguards to address problem gambling (including in relation to gambling advertising).

Tips for staying safe when gambling online in Ireland

Only use licensed Irish online bookmakers. You can check if an online betting site is licensed in Ireland - and safe for Irish players - by scrolling down to the bottom and viewing the license number issued by the Revenue Commissioners. Every Irish online betting site we list and recommend holds a license to operate in Ireland.

Utilise Responsible Gambling tools. Every bookie is committed to making sure everyone gambles responsibly. If you feel like you’re no longer in control of your gambling, betting sites have several tools that can help. This includes Deposit Limits, Time Outs, Reality Checks and Self Exclusion.

FAQs

Which betting sites are the best in Ireland?

Betway, BetVictor and Kwiff are the best online betting sites for Irish punters, based on how we review betting sites.

If you're looking for the best Irish-based betting companies, we can recommend BoyleSports, QuinnBet and Paddy Power.

Here's a full list of all the betting sites we've ranked and reviewed.

Is it legal to use online betting sites in Ireland?

Yes. It is legal to use an online betting site in Ireland to bet on sports, just as it's legal to place a bet in a physical betting shop in Ireland.

However, a betting site is only legal under Irish gambling law if it holds a valid gambling license from the Revenue of Commissioners in Ireland.

Which betting companies are from Ireland?

BoyleSports and QuinnBet are two betting companies that were founded in Ireland. Both brands are still based in Ireland today.

Paddy Power was also born and bred in Ireland and retains its Irish personality, despite its merger with British gambling company Betfair. The company, now known as Flutter Entertainment, is based in Dublin.

Are there any new betting sites in Ireland?

The choice of sports betting sites Irish punters can pick from is always growing.

Here are the newest bookies we've added to our list:

Newest Betting Sites in Ireland

  1. Fafabet
  2. SBK
  3. Smarkets
  4. Bzeebet
  5. Luckland Sport
  6. Rhino Bet
  7. BetTarget
  8. Mr Mega

If you're looking for more new bookmakers, we have a whole page dedicated to new betting sites in Ireland.

Which online betting site is best for horse racing?

BoyleSports

Our go-to betting site for horse racing betting has to be Ireland's own, BoyleSports.

On top of live streaming for all UK/Irish races and Racing Post predictions, BoyleSports offers an excellent range of promotions including money-back offers and Extra Race Place. Its Best Odds Guaranteed offer, available from 8am is also the best (along with Ladbrokes).

If BoyleSports isn't your cup of tea, Bet365, BetVictor and Coral are also great betting sites for horse racing.

What's the best online bookie for football betting?

Bet365

It may not be a surprise to learn that Bet365 is our recommended bookie for betting on football.

Here's what Bet365 offers:

  • The widest range of football leagues and competitions
  • The largest variety of in-play markets
  • The largest live-streaming schedule
  • Unique betting promotions
  • An easy-to-use and extensive Bet Builder

Ladbrokes, BetVictor and Coral are also excellent choices.

For a complete overview and to find the best options for wagering on the beautiful game, check out our dedicated football betting sites page.