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Best Betting Sites UK

Find the best UK bookies for March 2024

The best bookmakers in the UK

The UK betting market is jam-packed with online bookmakers - you can pick from established UK bookies like Bet365, BetVictor and Betfred as well as new betting sites such as Planet Sport Bet, BetGrouse and Bzeebet.

To help you choose from all of the options, our betting site experts, Nick and Del, have tested the top UK bookies - these are the best:

Best Betting Sites: March 2024

See our list of the top 20 UK bookies

Our method for ranking UK bookies

Our ranking lists aren’t just compiled willy-nilly. There are several must-haves our betting site experts look for when reviewing and comparing online bookmakers.

They include:

🇬🇧 A UK license: The first thing we do is check if the site is licensed and regulated by the UK Gambling Commission (UKGC). If it has a UKGC license (demonstrated by the UKGC logo in the footer of a betting site) we know the site is reputable and safe for UK players.

▶️ All the mod cons: In 2024, UK punters expect there to be plenty of events available to stream live. The very best bookies feature the top leagues and competitions like the FA Cup and Championship, not just games from the Azerbaijan Third Division! A flexible and comprehensive bet builder function and an adjustable cash out function are also things we consider.

💷 A value-for-money sign-up offer: Every site has a new customer offer but not all of them are very good. In fact, some of them are pretty terrible. Our experts break down each sign-up offer and highlight the deposit-to-bonus ratio, minimum odds, validity period, flexibility of the free bets, and qualifying period. We weigh up how friendly, or, restrictive the deal is, essentially.

😎 A variety of existing customer promotions: And we don’t just mean Best Odds Guaranteed for racing and the odd free bet offer. Free bet clubs, money back offers, enhanced prices, acca insurances/boosts, free-to-play games and early payout offers are sought after promos for UK bettors. A mix of promotions, particularly for racing and football, is essential for any top UK bookie looking to get our vote.

💳 Several popular payment methods: Betting sites must cater to punters' needs and there’s no better way to do this than to ensure there's a deep list of payment options to deposit and withdraw money. PayPal, Apple Pay, and Google Pay are all popular payment methods in the UK, alongside, the most common method - a debit card. Our reviews highlight the options available.

💬 Responsive & efficient customer support: You may never need to contact the support team but when you do, you must have the means to resolve the issue quickly and efficiently. Our experts test the support options - including 24/ live chat, phone and email - for themselves and report their experience.

Learn more about how we review betting sites

Rank Bonus Turnover Min odds 
18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply
1

Bet £10 Get £30 in Free Bets

Turnover: No requirements

Lowest odds: 4/5 (1.80)

ClaimGo to website

Full T&Cs Apply. Full T&Cs Apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 2 x £10 Horse Racing and 1 x £10 Free Bet Builder. 7 day expiry. Stake not returned. T&Cs Apply. BeGambleAware.org

2

Bet £10 Get a £30 Surprise Bet

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website

New customers & 18+ only. Min. deposit of £10. Qualifying real money bet of £10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer awarded immediately but could be issued the next working day in exceptional circumstances such as technical fault. Additional T&Cs apply. Please gamble responsibly

3

Bet £10 Get £40

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

18+ New customers only. New customers only. Opt in & bet £5+ on Cheltenham. Get £20 in Cheltenham Free Bets & 20 Free Spins on Big Bass Bonanza. Offer & Bonuses expire at 17:30 UK Time on 15.03.2024. Debit Card/Apple Pay payments only. T&Cs apply, see below. Begambleaware.org | Please gamble responsibly

4

Bet £10 Get £20 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website

New members. Sportsbook only. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/Ws & Multiples), stakes not returned. Bet Responsibly. BeGambleAware.org

5

Bet £10 Get £40 in Free Bets

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

Full T&Cs apply. New cust only. 3 days to claim & 7 days to place a qualifying bet to receive 4x Free Bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder, 1 x £10 Acca and 1 x £10 Football. 7 day expiry. Exclusions apply. Stake not returned. 18+ BeGambleAware.org.

6

Bet £10 Get £30 in Free Bets

Turnover: No requirements

Lowest odds: 1/5 (1.20)

ClaimGo to website

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Registration required. T&Cs, time limits and exclusions apply.

7

Bet £10 Get a £10 Free Bet

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

UK only. 18+. This promotion is for new customers only. Sign Up using the promo code ‘march10’ and make a minimum deposit of £10. Place a minimum £10 bet on any selection with minimum odds of Evens (2.00) and receive a £10 free bet upon bet settlement. Qualifying bets must be placed in the promotional period. Cashed Out or void bets do not qualify. The free bet is available once. T&C's apply.

8

Bet £10 Get £30 in Free Bets

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

18+ New customers only. Opt in, and bet £10 on football (odds 2.00+) within 7 days from registration. No cash out. Get 6x£5 football free bets for set markets, which expire after 7 days. Selected payment methods only. Click on the links for full T&Cs. begambleaware.org | Please gamble responsibly

9

£30 Matched Free Bet
+ 100 Free Spins

Turnover: No requirements

Lowest odds: 2/1 (3.0)

ClaimGo to website

*New UK customers only. Min Stake: £5. Maximum Free Bet: £30. First bet on a Football or Horse Racing multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. 100 Free Spins on Gold Blitz (£0.10 per spin) credited on settlement of qualifying Acca bet. No wagering requirements on free spin winnings. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. 18+ BeGambleAware.org. Bet the Responsible Way. Full terms apply.

10

Bet £5 on any bet builder Get a £10 Free Bet

Turnover: No requirements

Lowest odds: 3/1 (4.00)

ClaimGo to website

New customers only. Minimum odds 3/1 (4.00). Customers will be awarded a £10 Free Bet. Customers will qualify for the Free Bet once their first £5 sports bet builder has been placed. Free bet is valid for seven days and can be used on any sport acca. Neteller, PayPal, Skrill not eligible for this promotion. Offer valid between 4th September 2023 and 30th April 2024.

11

Bet £10 Get £50 in Bonuses

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

New customers only. Register (excl. 13/04/24) with WELCOME50. First bet £10+ at Evens (2.0)+ on Sports within 7 days to get Free Bets: £20 In-Play, £20 Acca & 50 x £0.20 (£10) Free Spins on Fishin’ Frenzy within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.

12

Bet £15 Get a £10 Free Bet

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

18+. New customers only. Min wagering on sport £15. Max one £10 free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as bonus token with min 4/5 odds req. PayPal, Neteller, Paysafe or Skrill not eligible. Bet expires after 14 days of being credited. Gambling can be addictive. Please play responsibly, www.begmbleaware.org. T&C's apply.

13

Bet £10 Get £20 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website

*New members. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of the E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex E/Ws & Multiples), stakes not returned. Click here for full T&Cs. Bet Responsibly. BeGambleAware.org. 18+

14

100% up to £100 (Casino)
+ up to 50% football acca boost

Turnover: 35x bonus amount

Lowest odds:

ClaimGo to website

Welcome bonus for new players only | Maximum bonus is 100% up to £100 | Min. deposit is £20 | No max cash out | Wagering is 35x bonus | Maximum bet with an active bonus is £5 | Eligibility is restricted for suspected abuse | Cashback is cash with no restrictions | Skrill & Neteller deposits excluded | Cashback applies to deposits where no bonus is included | T&C's apply

15

Bet £10 Get £40 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website

Place a £10 fixed odds bet at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. Once the bet is settled, get a £10 free fixed odds bet, a £5 free Total Goals football spread bet, a £5 racing Winning Favourites spread bet and a £1 racing Race Index spread bet. Ts&Cs Apply. 18+ begambleaware.org. Spread betting can exceed deposit.

16

Best Odds Guaranteed from 10am
on all UK & Irish racing

Turnover: No requirements

Lowest odds:

ClaimGo to website

Claim best odds guaranteed on all UK and Irish horse races.

17

Best Odds Guaranteed from 10am
on all UK & Irish racing

Turnover: No requirements

Lowest odds:

ClaimGo to website

Claim best odds guaranteed on all UK and Irish horse races.

18

Bet £15 Get a £10 free bet

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

New customers only. 18+. Max one £10 free bet. Qualifying bets must be placed at odds of 171 (2.00) or greater. Paid as bonus token with 4/5 (1.80) odds. Skrill, Neteller, & PayPal not eligible. T&Cs apply.

19

Bet £25 Get a £50 Free Bet

Turnover: 1x bonus amount

Lowest odds: 1.5

ClaimGo to website

New players only. Opt-in Required. Min £ 25 qualifying bets, stake not returned. Free bet - one-time stake of £ 50, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £ 200. Valid for 7 Days from issue. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses. Full Terms apply.

20

50% back as a Free Bet up to £25

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

New Customer offer: 50% BACK AS A FREE BET. IF YOUR FIRST BET LOSES. T&Cs apply. Max Free Bet £25. Promo Code PSB50. Full Planet Sport Bet T&Cs apply.

21

100% up to £100 Casino Bonus
+ Football Acca Boost up to 50%

Turnover: No requirements

Lowest odds:

ClaimGo to website

New customers only, min deposit £10, wagering 50x, max bet £5 with bonus funds. Max bonus is 100% up to £100. No max cash out on deposit offers. Welcome bonus excluded for players depositing with Skrill or Neteller. Cashback is cash with no restriction. Full T&C’s apply

22

Get £30 in Free Bets when you place any bet

Turnover: No requirements

Lowest odds: 1/1 (2.0)

ClaimGo to website

NEW CUSTOMERS ONLY. FIRST SINGLE & E/W BET ONLY. 5P MINIMUM STAKE. ODDS OF 1/1 OR GREATER. 3 X £10 BET TOKENS. FREE BET STAKES NOT INCLUDED IN RETURNS. FREE BETS EXCLUDE VIRTUALS. FREE BETS ARE NON WITHDRAWABLE. FREE BETS EXPIRE AFTER 30 DAYS. ELIGIBILITY RESTRICTIONS AND FURTHER T&CS APPLY. 18+. BEGAMBLEAWARE.ORG

23

Bet £5 Get £20 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website

18+ New UK+IRE customers. Paypal and certain deposit types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 7 days on sports, stake not returned. Not eligible for Casino Welcome Offer. No cashout, restrictions + T&Cs apply.

24

Bet £10 Get a £20 Free Bet

Turnover: No requirements

Lowest odds: 2.0 (1/1)

ClaimGo to website

*New UK customers (Excluding NI) only. Mobile exclusive. Min Deposit £10. Min stake £10. Min odds Evs. Free bet applied on 1st settlement of any qualifying bet. 30 days to qualify. Free bets expire in 7 days. Cashed out/Free Bets won’t apply. Account & Payment method restrictions apply. 1 Free Bet offer per customer, household & IP Address only. 18+. T&Cs apply.

25

Bet £5 Get a £20 Free Bet

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website

18+ New UK+IRE Customers only. Certain deposit methods & bet types excl. Min first £5 bet within 14 days of account reg at min odds 1/2 to get 1x £20 free bet. Free bet available to use on selected sportsbook markets only. Free bet valid for 7 days, stake not returned. Restrictions + T&Cs apply.

26

150% Bonus up to £150
+ 25 Free Spins

Turnover: 50x bonus amount

Lowest odds:

ClaimGo to website

18+. BeGambleAware.org. New accounts only. Min. £10 deposit, debit card only. Up to 50x wagering, game contributions vary, max. stake applies, 7 day expiry. See full terms.

27

Bet £10 Get Double the Odds
Any sport. Any bet. Any odds.

Turnover: No requirements

Lowest odds:

ClaimGo to website

New customers. Max £10. 100% Odds Boost Token. Keep it fun - set your deposit limit. T&Cs apply. 18 Plus BeGambleAware.org

28

100% up to £100 Casino Bonus
+ Football Acca Boost up to 50%

Turnover: No requirements

Lowest odds:

ClaimGo to website

Welcome bonus for new players only | Maximum bonus is 100% up to £100 | Min. deposit is £10 | No max cash out | Wagering is 40x bonus | Maximum bet with an active bonus is £5 | Eligibility is restricted for suspected abuse | Skrill & Neteller deposits excluded for welcome bonus | Cashback when offered, applies to deposits where no bonus is included | Cashback is cash with no restrictions

29

£40 Money Back
+ £10 casino bonus

Turnover: 3x bonus amount

Lowest odds: 2/5 (1.40)

ClaimGo to website

18+ begambleaware.org. New customers only. Min deposit £10. Money back as bonus if first sports bet loses. Wagering requirements: sportsbook 3x at min. odds of 1.40 (2/5), casino 50x. Unless forfeited the sportsbook bonus must be wagered before using the casino bonus. Bonus expires 7 days after opt-in. Visit Unibet.co.uk for full T&C's.

30

Up to £50 Free Bet
+ £20 Casino Bonus

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

New customer only, Get a Free Bet up to £50 base on 50% of your first days losses plus £20 Casino Bonus! UK 18+ T&C’s Apply.

31

100% up to £100 Casino Bonus
+ + Football Acca Boost up to 50%

Turnover: No requirements

Lowest odds:

ClaimGo to website

New UK players only | Max bonus £100 | Min deposit £10 | No max cash out | Wagering is 45x | Maximum bet while paying with bonus is £5 | Eligibility restricted for suspected abuse | Skrill, Neteller deposits excluded | Full T&Cs apply.

32

Bet £10 Get £50 in Free Bets

Turnover: No requirements

Lowest odds: 10/11 (1.90)

ClaimGo to website

Full T&Cs apply. New UK and ROI customers only. The qualifying bet should be a single bet, start at £/€10, and have 1.9 or greater odds. 5 Free bets include: 1 x £10 Free bet on horse racing, 1 x £10 Free bet on football, 2 x 10 Free bet in-play, 1 x £10 Free bet Acca. 7 day expiry.

33

Bet £10 Get £30

Turnover: 1x bonus amount

Lowest odds: 1/2 (1.50)

ClaimGo to website

New players only. Minimum £10 qualifying bets, stake not returned. Free bet - one-time stake of £10, minimum odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £/$/€200. Valid for 7 days from issue. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses. Full Terms Apply

What we've been up to | March 2024

New betting offers: Several bookies have changed their welcome offers including Planet Sport Bet & Rhino Bet but Betfred's bet 10 get 50 deal is our betting offer of the week. Claim the new Betfred welcome bonus here.

Euro 2024: The line-up for the Euros is complete with Poland, Georgia and Ukraine having sealed their spots in Germany. With the tournament edging closer, we've picked out the top betting offers for Euro 2024. We've also looked at the outright favourites to win the Euros and the Euro 2024 Golden Boot odds.

New betting companies: SportsBroker is a fast-growing UK-based bookmaker specialising in pool betting. Sports fans can buy and sell virtual shares in their favourite teams and win money from each other's pools. New customers can claim the SportsBroker welcome offer (first deposit bonus up to £20).

Top 20 betting sites UK (pros & cons)

18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply

BetUK

  • Big bonus offer
  • Loads of in-play markets covered
  • Dedicated mobile apps
  • 24/7 live chat support
  • Limited live streaming
  • Payment options could be better
  • Not the most exciting site design
Welcome Offer
Bet £10 Get £30 in Free Bets
ClaimGo to website

Full T&Cs Apply. Full T&Cs Apply. New cust only. Deposit & Place a Bet within 7 days, and settle a £10 minimum bet at odds of 4/5 (1.8) or greater, to be credited with 3x £10 Free Bets: 2 x £10 Horse Racing and 1 x £10 Free Bet Builder. 7 day expiry. Stake not returned. T&Cs Apply. BeGambleAware.org

Website: www.betuk.comFounded: 2018
Owner: LeoVegas Gaming PLCHeadquarters: Malta

Summary

Author: Nick Albert Nick Albert

BetUK might just be the best new(ish) betting site on the market. The sign up offer is generous and you can take advantage of great existing customer offers (like the Bet UK Acca Club, for example) once you're in, too.

BetUK sign up offer (how to claim)
BetUK promotions
BetUK football
BetUK horse racing
BetUK app
BetUK payment methods
BetUK support
BetUK casino

Read full review

Kwiff

  • Supercharged odds boosts
  • Great dedicated mobile apps
  • Generous sign up offer
  • Existing customer promotions
  • Limited payment options
  • No live streaming
Welcome Offer
Bet £10 Get a £30 Surprise Bet
ClaimGo to website

New customers & 18+ only. Min. deposit of £10. Qualifying real money bet of £10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer awarded immediately but could be issued the next working day in exceptional circumstances such as technical fault. Additional T&Cs apply. Please gamble responsibly

Website: www.kwiff.comFounded: 2015
Owner: Eaton Gate Gaming LimitedHeadquarters: London
Kwiff home page
Kwiff In Play Football
Kwiff Casino

Summary

Author: Ryan Ryan

Despite being a relative newcomer, Kwiff is already quite a recognisable brand in the UK market thanks to several quirky advertising campaigns over recent years. Kwiff offers some of the biggest odds boosts you can find anywhere and it’s comprehensive coverage of sports markets means there’s something for everyone here.

Read full review

BetVictor

  • Bet Builder for NBA and football
  • Variety of offers and promotions
  • Fantastic features for horse racing
  • Can be difficult to navigate
  • Limited live streaming offering
Welcome Offer
Bet £10 Get £40
ClaimGo to website

18+ New customers only. New customers only. Opt in & bet £5+ on Cheltenham. Get £20 in Cheltenham Free Bets & 20 Free Spins on Big Bass Bonanza. Offer & Bonuses expire at 17:30 UK Time on 15.03.2024. Debit Card/Apple Pay payments only. T&Cs apply, see below. Begambleaware.org | Please gamble responsibly

Website: betvictor.comFounded: 1946
Owner: Betvictor LtdHeadquarters: Gibraltar

Summary

Author: Ben Smith Ben Smith

BetVictor has been around since 1946 and has stood the test of time as the industry has shifted towards online gambling. The BetVictor betting site has a unique and classy design and offers the UK punter plenty of valuable features such as bet builders on football and NBA, plus the horse racing Betfinder.

Read full review

LiveScore Bet

  • Huge range of markets
  • Great UX on desktop & mobile
  • Live streaming
  • More payment options would be nice
Welcome Offer
Bet £10 Get £20 in Free Bets
ClaimGo to website

New members. Sportsbook only. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/Ws & Multiples), stakes not returned. Bet Responsibly. BeGambleAware.org

Website: www.livescorebet.comFounded: 2020
Owner: LiveScore GroupHeadquarters: Gibraltar

Summary

Author: Ryan Ryan

LiveScore has long been a go-to site for a decent chunk of British sports fans looking for real-time sports updates. In 2020, LiveScore has branched out into the online betting space and, in our view, has done a jolly good job: A decent sign up offer, plenty of live streaming, a tight UX and loads of markets - what's not to like?!

Read full review

BetMGM

  • Generous welcome bonus
  • Nice mix of existing customer betting promotions
  • Instant withdrawals
  • More horse racing markets needed
  • Wider variety of payment methods would be nice
Welcome Offer
Bet £10 Get £40 in Free Bets
ClaimGo to website

Full T&Cs apply. New cust only. 3 days to claim & 7 days to place a qualifying bet to receive 4x Free Bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder, 1 x £10 Acca and 1 x £10 Football. 7 day expiry. Exclusions apply. Stake not returned. 18+ BeGambleAware.org.

Website: betmgm.co.ukFounded: 2018
Owner: MGM Resorts InternationalHeadquarters: Nevada

Summary

Author: Nick Albert Nick Albert

One of the biggest US sports betting brands, BetMGM, has landed in the UK! But how good is its sportsbook and casino? I've gone over betmgm.co.uk with a fine toothcomb to show you what it offers the UK punter.

Written by: Nick Albert
Updated on
: 20th March 2024

Read full review

Bet365

  • Best live betting in the business
  • Bet Builder for football, tennis, and basketball
  • Biggest range of odds from worldwide events
  • Not the best looking product
  • Might limit winning players
Welcome Offer
Bet £10 Get £30 in Free Bets
ClaimGo to website

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Registration required. T&Cs, time limits and exclusions apply.

Website: bet365.comFounded: 2001
Owner: Hillside (New Media) LtdHeadquarters: Stoke-on-Trent

Summary

Author: Ryan Ryan

Bet365 is the most popular betting site in the world, and there are good reasons for it. The selection of odds, combined with a great in-play betting and other promotional features makes Bet365 online sports betting very hard to beat.

Read full review

Rhino Bet

  • Great selection of football markets
  • Android & iOS apps
  • BOG on UK & Irish racing (from 10am)
  • No e-wallet deposits/withdrawals
  • Hard to find promos on mobile
Welcome Offer
Bet £10 Get a £10 Free Bet
ClaimGo to website

UK only. 18+. This promotion is for new customers only. Sign Up using the promo code ‘march10’ and make a minimum deposit of £10. Place a minimum £10 bet on any selection with minimum odds of Evens (2.00) and receive a £10 free bet upon bet settlement. Qualifying bets must be placed in the promotional period. Cashed Out or void bets do not qualify. The free bet is available once. T&C's apply.

Website: rhino.betFounded: 2021
Owner: Playbook Gaming LtdHeadquarters: London

Summary

Author: Ryan Ryan

About Rhino.Bet

🦏 Owned by London-based casino network company, Playbook Gaming Ltd

🦏 Licensed and regulated by the UK Gambling Commission

🦏 Top football bet builder

🦏 User-friendly and simple platform owing to streamlined sports selection

🦏 Plenty of price boosts for football, racing, golf & more

Read full review

Parimatch

  • Excellent welcome offer for sports and casino
  • Selection of existing customer promotions
  • Partnered with high-profile sports teams
  • Not the biggest live streaming selection
  • Could be easier to navigate
Welcome Offer
Bet £10 Get £30 in Free Bets
ClaimGo to website

18+ New customers only. Opt in, and bet £10 on football (odds 2.00+) within 7 days from registration. No cash out. Get 6x£5 football free bets for set markets, which expire after 7 days. Selected payment methods only. Click on the links for full T&Cs. begambleaware.org | Please gamble responsibly

Website: parimatch.co.ukFounded: 1994
Owner: Pari-match LLCHeadquarters: Cyprus
Parimatch sports betting
Parimatch live betting
Parimatch casino

Summary

Author: Ben Smith Ben Smith

Parimatch is a Cyprus-based bookmaker and is one of the most popular betting sites in the CIS region. On October 1st, 2020, they launched in the UK, having partnered with English Premier League clubs Everton and Leicester City. The Parimatch site features a wide range of sports betting markets as well as a top Esports offering.

Read full review

Betway

  • Great selection of markets
  • User-friendly interface
  • First-class esports offering
  • Dedicated iphone and android apps
  • No Asian Handicap on offer
  • Not a top live streaming service
Welcome Offer
£30 Matched Free Bet
+ 100 Free Spins
ClaimGo to website

*New UK customers only. Min Stake: £5. Maximum Free Bet: £30. First bet on a Football or Horse Racing multiple with 3+ selections. Overall odds: 3.00 (2/1) or higher. Free Bets available upon settlement of the qualifying bet. 100 Free Spins on Gold Blitz (£0.10 per spin) credited on settlement of qualifying Acca bet. No wagering requirements on free spin winnings. Debit Card deposit only (exclusions apply). This offer is valid 7 days from the new account being registered. 18+ BeGambleAware.org. Bet the Responsible Way. Full terms apply.

Website: betway.comFounded: 2006
Owner: BetwayHeadquarters: Malta
Betway home
Betway in play football
Betway casino home

Summary

Author: Ryan Ryan

Betway has long been one of the most prominent UK online betting sites, and a great choice for many players worldwide. Among its biggest pros are a great supply of odds, user-friendly interface and a first-class esports offering.

Read full review

NetBet

  • Decent coverage of niche sports
  • Varied payment options
  • Good mobile optimisation
  • Not many promotions
  • Pretty bare-bones design
Welcome Offer
Bet £5 on any bet builder Get a £10 Free Bet
ClaimGo to website

New customers only. Minimum odds 3/1 (4.00). Customers will be awarded a £10 Free Bet. Customers will qualify for the Free Bet once their first £5 sports bet builder has been placed. Free bet is valid for seven days and can be used on any sport acca. Neteller, PayPal, Skrill not eligible for this promotion. Offer valid between 4th September 2023 and 30th April 2024.

Website: netbet.comFounded: 2001
Owner: Cosmo Gaming Company Ltd.Headquarters: Malta

Betfred

  • Daily price boosts
  • Range of payment methods
  • Highly reputable brand
  • Not the most modern design
  • Limited markets on niche sports
Welcome Offer
Bet £10 Get £50 in Bonuses
ClaimGo to website

New customers only. Register (excl. 13/04/24) with WELCOME50. First bet £10+ at Evens (2.0)+ on Sports within 7 days to get Free Bets: £20 In-Play, £20 Acca & 50 x £0.20 (£10) Free Spins on Fishin’ Frenzy within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.

Website: betfred.comFounded: 1967
Owner: BetfredHeadquarters: Warrington
Betfred homepage
Betfred live betting
Betfred Casino

Summary

Author: Ben Smith Ben Smith

Pretty much every bettor in the UK has heard of Betfred. The Warrington-based bookie has been around since the 1960s and still has a presence on the high street while also operating an online betting site. The company is heavily involved in sponsoring lots of sporting events in the UK and around the world, and their global presence continues to grow.

Read full review

BetTarget

  • Aspire Global-powered bookie
  • Lots of payment options
  • Stacked casino and live casino
  • No dedicated mobile apps
Welcome Offer
Bet £15 Get a £10 Free Bet
ClaimGo to website

18+. New customers only. Min wagering on sport £15. Max one £10 free bet. Qualifying bets must be placed at odds of 1/1 or greater. Paid as bonus token with min 4/5 odds req. PayPal, Neteller, Paysafe or Skrill not eligible. Bet expires after 14 days of being credited. Gambling can be addictive. Please play responsibly, www.begmbleaware.org. T&C's apply.

Website: bettarget.comFounded: 2021
Owner: ASG Technologies LtdHeadquarters: BVI, Malta
Bet Target Sports Betting Mobile
Bet Target In Play Mobile
Bet Target Casino Mobile

Summary

Author: Ryan Ryan

BetTarget is another quality-looking sportsbook from the Aspire Global stable of online gambling products. There's plenty more beyond simple good looks, too: BetTarget has thousands of sports markets open for betting at any given moment and a first-rate casino and live casino offering to boot.

Read full review

Virgin Bet

  • Large selection of promotions
  • Bet builder for football
  • Impressive streaming offering
  • Not many payment options
  • Uninspiring white design
Welcome Offer
Bet £10 Get £20 in Free Bets
ClaimGo to website

*New members. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of the E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex E/Ws & Multiples), stakes not returned. Click here for full T&Cs. Bet Responsibly. BeGambleAware.org. 18+

Website: virginbet.comFounded: 2019
Owner: Gamesys Group PlcHeadquarters: London
Virgin Bet home page
Virgin Bet live
Virgin Bet Casino UK

Summary

Author: Ben Smith Ben Smith

Launched initially as a mobile-only product in 2019, Virgin Bet is now a fully-functioning online betting site with an excellent offering on both desktop and mobile. SBTech have created a bespoke sportsbook for this site, and a wide range of pre-match and in-play markets are available across 30+ sports.

Read full review

All British Sports

  • Good bet builder options
  • ISO27001 certified
  • Some live streaming available
  • No mobile apps
  • Lacking existing customer promos
Welcome Offer
100% up to £100 (Casino)
+ up to 50% football acca boost
ClaimGo to website

Welcome bonus for new players only | Maximum bonus is 100% up to £100 | Min. deposit is £20 | No max cash out | Wagering is 35x bonus | Maximum bet with an active bonus is £5 | Eligibility is restricted for suspected abuse | Cashback is cash with no restrictions | Skrill & Neteller deposits excluded | Cashback applies to deposits where no bonus is included | T&C's apply

Website: www.allbritishcasino.comFounded: 2022 (sportsbook)
Owner: L&L Europe LtdHeadquarters: Malta

Summary

Author: Ryan Ryan

Spreadex

  • Award-winning spread betting service
  • Bet builder tool
  • Excellent mobile app
  • No PayPal deposits
  • Not suitable for betting beginners
Welcome Offer
Bet £10 Get £40 in Free Bets
ClaimGo to website

Place a £10 fixed odds bet at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. Once the bet is settled, get a £10 free fixed odds bet, a £5 free Total Goals football spread bet, a £5 racing Winning Favourites spread bet and a £1 racing Race Index spread bet. Ts&Cs Apply. 18+ begambleaware.org. Spread betting can exceed deposit.

Website: spreadex.comFounded: 1999
Owner: Spreadex LtdHeadquarters: St Albans, UK
Spreadex homepage
Spreadex live betting
Spreadex Casino

Summary

Author: Ben Smith Ben Smith

Spreadex is a betting and trading site that allows users to bet on sports as well as buying and selling financial assets. Spreadex differs from other online sportsbooks in that it offers spread betting as well as standard fixed odds. There is also a Spreadex Casino which features a wide range of games.

Read full review

Star Sports

  • Specialist racing bookie
  • Accept larger bets
  • Customer support is excellent
  • Very limited range of payment options
  • Live streaming limited to racing
Welcome Offer
Best Odds Guaranteed from 10am
on all UK & Irish racing
ClaimGo to website

Claim best odds guaranteed on all UK and Irish horse races.

Website: starsports.betFounded: 1999
Owner: Ben KeithHeadquarters: Brighton, UK

Summary

Author: Nick Albert Nick Albert

Star Sports has been around since 1999, starting out as Star Racing originally. As its founding name suggests, Star Sports is heavily geared towards racing, both horses and greyhounds, with company owner Ben Keith a big lover of dog racing himself. While still providing punters with a number of services including telephone betting and hedging, the company's ever growing popularity resulted in Star Sports launching its first online sports betting site in 2018. As mentioned, the sportsbook is fantastic for racing enthusiasts. But Star Sports is far from a one trick pony, providing a terrific offering for an array of sports including football, tennis and darts.

Read full review

AK Bets

  • Excellent football and horse racing coverage
  • Live streaming of UK/Irish racing
  • Daily enhancements and promotions
  • Strong mobile app
  • No sign-up offer
  • Lacking in payment options
Welcome Offer
Best Odds Guaranteed from 10am
on all UK & Irish racing
ClaimGo to website

Claim best odds guaranteed on all UK and Irish horse races.

Website: akbets.betFounded: 2021
Owner: AK BetsHeadquarters: Brighton, UK
AK Bets casino page
AK Bets homepage
AK Bets horseracing

Summary

Author: Nick Albert Nick Albert

Beginning as an on-course bookmaker in July 2021, AK Bets has gone from strength to strength thanks to its excellent sportsbook coverage, with a heavy focus on horse racing and football. Featuring plenty of bet builder options, in-play markets and live streaming, AK Bets is a great option for those looking for a new bookie, despite the disappointment of no current sign-up bonus available.

Read full review

BetGrouse

  • Newly licensed UK bookie
  • Good number of payment methods
  • 24/7 support
  • Low value welcome offer
  • Basic sports betting offering
Welcome Offer
Bet £15 Get a £10 free bet
ClaimGo to website

New customers only. 18+. Max one £10 free bet. Qualifying bets must be placed at odds of 171 (2.00) or greater. Paid as bonus token with 4/5 (1.80) odds. Skrill, Neteller, & PayPal not eligible. T&Cs apply.

Website: betgrouse.comFounded: 2023
Owner: AG Communications LtdHeadquarters: Malta

Summary

Author: Nick Albert Nick Albert

Established in 2023, BetGrouse is one of the newest UK betting sites you will find. Its strengths are the wide range of payment methods and 30+ sports available to bet on. To improve, BetGrouse could consider improving its bet builder and adding more promotions. On the whole, BetGrouse is a solid option for UK bettors.

Read full review

BritainBet

  • Great payment methods selection
  • Thousands of markets open for betting
  • Decent variety of promotions
  • Horse racing options aren't great
  • No dedicated mobile apps
Welcome Offer
Bet £25 Get a £50 Free Bet
ClaimGo to website

New players only. Opt-in Required. Min £ 25 qualifying bets, stake not returned. Free bet - one-time stake of £ 50, min odds 1.5, stake not returned. 1X wager the winnings. Wager from real balance first. Wager calculated on bonus bets only. Max conversion: £ 200. Valid for 7 Days from issue. Excluded Skrill deposits. Withdrawal requests voids all active/pending bonuses. Full Terms apply.

Website: britainbet.comFounded: 2020
Owner: ProgressPlay LimitedHeadquarters: Malta

Summary

Author: Ryan Ryan

The name lacks a bit of creativity but I guess it does what it says on the tin: BritainBet is a solid online bookmaker for British bettors. This Progress Play-operated site launched in 2020 and is one for any UK punter to check out if they're looking for a no-frills betting site with thousands of markets for pre-match and in-play betting.

Read full review

Planet Sport Bet

  • User-friendly website
  • Strong football offering
  • Easy access to betting tips and blog via planetsport.com
  • Not the most enticing welcome offer
  • Limited options for deposits & withdrawals
  • Few promotions offer genuine value
Welcome Offer
50% back as a Free Bet up to £25
ClaimGo to website

New Customer offer: 50% BACK AS A FREE BET. IF YOUR FIRST BET LOSES. T&Cs apply. Max Free Bet £25. Promo Code PSB50. Full Planet Sport Bet T&Cs apply.

Website: planetsportbet.comFounded: 2021
Owner: Playbook Gaming LtdHeadquarters: London, UK

Summary

Author: Nick Albert Nick Albert

Launched in 2021, Planet Sport Bet is the online sports betting arm of popular sports media publisher, Planet Sport. The sportsbook platform itself is operated by Playbook Gaming, the same provider that takes care of Rhino Bet. Planet Sport Bet provides punters with plenty of markets for the most wagered on UK sports and daily offers for the big events. Best Odds Guaranteed is available from 10am on all UK & Irish racing and there's a tidy acca bonus on all sports.

Read full review

New UK Betting Sites

The UK online betting market is pretty crowded, with a decent number of high-quality established players. That means newly launched UK bookies really need to offer something exceptional to grab a slice of the regular punter's pie.

Below, we’ve picked out some of the newest UK bookmakers that are genuinely worth checking out:

  1. BetMGM: Live in the UK since August 2023
  2. BetGrouse: Live in the UK since June 2023
  3. Pub Sports Live in the UK since January 2023
  4. Bzeebet: Live in the UK since January 2023

At MyBettingSites.com, we only recommend bookmakers that are fully licensed and regulated by the UK Gambling Commission. You can rest assured that any new betting site you find on MBS UK has been vetted and is safe for UK punters.

In addition to the shiny new sportsbooks above, there are betting sites that have launched in the past two to three years which may have escaped your attention.

Here's the best of them:

Best New Bookmakers in the UK

  • Rhino Bet: Established in 2021
  • talkSPORT BET: Established in 2022
  • Planet Sport Bet: Established in 2021
  • Fafabet: Established in 2021
  • BetMorph: Established in 2022
  • Highbet: Established in 2021
  • VegasLand Established in 2022
  • AK Bets: Established in 2021

Newest bookie recommendation

18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply

SportsBroker

New to mybettingsites.com
  • Pool betting - great alternative to fixed odds betting
  • 100% matched first deposit
  • Get rewarded for your team's performance
  • Limited payment options
  • SportsBroker takes 20% of winnings
Welcome Offer
100% Deposit Bonus up to £20
ClaimGo to website

*18+. For New Customers Only. Minimum deposit £10. Deposit will be matched with bonus funds. Minimum bet and payment method exclusions apply. Time limits and T&Cs apply. See full T&Cs below

Website: sportsbroker.comFounded: 2016
Owner: SportsBroker LimitedHeadquarters: York, England

Summary

Author: Nick Albert Nick Albert

SportsBroker is a UK-based bookmaker serving up a modern twist to pool betting. Alongside winning money alongside punters in the same pool who have backed the same team, you can earn money based on your team's statistical performance and your own knowledge. Based in York, SportsBroker are a shirt sponsor of Championship side, Huddersfield Town.

Read full review

Which betting sites are the best?

It's a question that divides opinion among UK punters. That's because we all like and value different aspects of betting websites.

You may be drawn to an online bookmaker for many reasons: because of the welcome offer, the fact it offers Apple Pay, or, the number of betting promotions. You may even favour a certain bookie because it sponsors your favourite team!

But it’s worth highlighting that certain betting sites are better suited to meet your needs than others. With this in mind, we’ve selected the best bookies for several categories:

Scroll down to learn why we've picked these betting sites as the best in 🇬🇧

Best Betting Site Welcome Offer: BetMGM

Customer benefits: Deposit and bet a tenner and you will pocket £60 in free bets, split into six £10 free bets. You get one for football, one for horse racing, one for a bet builder and an acca free bet. Best of all, there are no wagering requirements to worry about.

Considerations: None about the offer - it offers new customers cracking value. The sportsbook could have more existing customer promotions and a wider range of payment methods, however. But we expect these parts of the betting site to improve as the brand grows in the UK.

Our verdict: The welcome bonus offers punters terrific value. Not only do you quadruple your deposit but the variety of free bets is great. The best part of the offer is how transparent and easy to claim it is. It is still early days for BetMGM in the UK and there are still some issues for them to iron out. Nonetheless, it’s an impressive debut for the popular American brand.

Rank Bonus Turnover Min odds 
18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply
1

Bet £10 Get £40 in Free Bets

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

Full T&Cs apply. New cust only. 3 days to claim & 7 days to place a qualifying bet to receive 4x Free Bets: 1 x £10 Horse racing, 1 x £10 Free Bet Builder, 1 x £10 Acca and 1 x £10 Football. 7 day expiry. Exclusions apply. Stake not returned. 18+ BeGambleAware.org.

Best Betting Site for Promotions: Sky Bet

Customer benefits: From daily boosts for the football and extra places for the racing to early payout offers and the new Acca Freeze promo, it is no exaggeration to say Sky Bet is jam-packed with promotions. And that's without mentioning the Sky Bet club which existing customers can join and claim exclusive offers and rewards including free bets and free spins.

Considerations: We have very few groans about Sky Bet - it is easily one of the UK’s most complete sports betting sites. But if we were pressed, it would be good to see live streaming for more sports.

Our verdict: Sky Bet has it all: market variety, a great interface and first-class features. But there’s no doubt in our head that the quantity and quality of betting promotions play a big part in the popularity of Sky Bet’s among UK punters.

Rank Bonus Turnover Min odds 
18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply
1

Get £30 in Free Bets when you place any bet

Turnover: No requirements

Lowest odds: 1/1 (2.0)

ClaimGo to website

NEW CUSTOMERS ONLY. FIRST SINGLE & E/W BET ONLY. 5P MINIMUM STAKE. ODDS OF 1/1 OR GREATER. 3 X £10 BET TOKENS. FREE BET STAKES NOT INCLUDED IN RETURNS. FREE BETS EXCLUDE VIRTUALS. FREE BETS ARE NON WITHDRAWABLE. FREE BETS EXPIRE AFTER 30 DAYS. ELIGIBILITY RESTRICTIONS AND FURTHER T&CS APPLY. 18+. BEGAMBLEAWARE.ORG

Best Betting Site for Football: Bet365

Customer benefits: The huge football coverage, excellent live streaming service and comprehensive bet builder are just three reasons why UK punters betting on football flock to Bet365. Oh, and as the pioneers of in-play football betting, having a flutter on the live action doesn’t get any better than Bet365 (as confirmed by Ray Winstone of course)!

Considerations: The site is seamless and has a superb user interface. However, it will never win an award for being the most aesthetically pleasing betting website with the spreadsheet-like vibe it has going on. Or maybe it’s a question of taste?

Our verdict: Despite the continued rollout of new football betting sites, Bet365 remains the GOAT in our eyes and no doubt the eyes of many UK punters betting on football. The comprehensive nature of the site, which has always had football at its core, is a joy to use.

Rank Bonus Turnover Min odds 
18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply
1

Bet £10 Get £30 in Free Bets

Turnover: No requirements

Lowest odds: 1/5 (1.20)

ClaimGo to website

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Registration required. T&Cs, time limits and exclusions apply.

Best Betting Site for Horse Racing: Ladbrokes

Customer benefits: Ladbrokes has been synonymous with racing since being founded in 1886 and it remains a go-to bookie for racing enthusiasts today. Free bets, extra race places and odds boosts are a regular fixture. Punters can take the early price from 8am on a race day with Ladbrokes’ Best Odds Guaranteed and live stream every UK & Irish race too. Racing heaven!

Considerations: The strong focus on racing and football at Ladbrokes means betting on smaller, niche sports isn’t as good.

Our verdict: Racing Post previews and tips on racecards and live commentary - along with the benefits mentioned - make this British betting institution perfect for betting on horses.

Rank Bonus Turnover Min odds 
18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply
1

Bet £5 Get £20 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website

18+ New UK+IRE customers. Paypal and certain deposit types excluded. Min £5 bet within 14 days of account reg at min odds 1/2 = 4x £5 free bets. Free bets valid for 7 days on sports, stake not returned. Not eligible for Casino Welcome Offer. No cashout, restrictions + T&Cs apply.

Best Betting Site for Rugby: Betfred

Customer benefits: As the principal sponsor of the Super League, Betfred is already a name rugby enthusiasts will know well. But that's not the only reason we’ve singled out Betfred for special praise. Its selection of rugby betting markets is excellent with handicaps, points totals and player try scorers offered in-depth. You can convert plenty of odds boosts, pick up heaps of egg-shaped free bet offers and bag a banging sign-up offer too.

Considerations: Betfred has a lot going for it. But the website does feel a bit outdated. The sample goes for the betting app so if you bet a lot on your phone, Betfred might not be for you.

Our verdict: Betfred is one of the most recognisable UK betting companies. The Northern bookie excels in football, horse racing and, as we’ve highlighted, rugby. But you could choose any sport in truth and Betfred will more than meet your expectations.

Rank Bonus Turnover Min odds 
18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply
1

Bet £10 Get £50 in Bonuses

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

New customers only. Register (excl. 13/04/24) with WELCOME50. First bet £10+ at Evens (2.0)+ on Sports within 7 days to get Free Bets: £20 In-Play, £20 Acca & 50 x £0.20 (£10) Free Spins on Fishin’ Frenzy within 10 hours of settlement. 7-day expiry. Eligibility & payment exclusions apply. Full T&Cs apply.

Best Betting Site for Odds Boosts: Kwiff

Customer benefits: Being “Kwiffed” is one of the huge perks at Kwiff. And no, that doesn’t translate to some fancy new haircut. Instead, you receive supercharged (enhanced) odds for any bet, any size, at any time of day. Bets are randomly selected by Kwiff’s algorithm with lucky customers instantly notified if and how much their odds have been boosted. The surprises aren’t limited to odds. Free bets are also handed out unexpectedly, which I can confirm is a thing having received one myself.

Considerations: If you’re not one for surprises, Kwiff might not be for you, naturally. And it’s worth pointing out that Kwiff won’t win many awards for special features or live streaming either.

Our verdict: Kwiff is a bold, unique betting site which has grown to become one of the UK’s most popular since being founded in 2015. Its early days as a mobile-only sportsbook mean Kwiff.com offers a straightforward and aesthetically pleasing interface punters love to return to. And the fact that you can be ‘Kwiffed’ at any time, adds that extra bit of spice to regular bets.

Rank Bonus Turnover Min odds 
18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply
1

Bet £10 Get a £30 Surprise Bet

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website

New customers & 18+ only. Min. deposit of £10. Qualifying real money bet of £10. Min odds greater than or equal to 1.5 required. E/W bets excluded. Offer awarded immediately but could be issued the next working day in exceptional circumstances such as technical fault. Additional T&Cs apply. Please gamble responsibly

Best Betting Site for Bet Builders: BetVictor

Customer benefits: With BetVictor's bet builder punters have the freedom to nail down precisely the bet they want. Offered across a range of sports including football, NBA, NFL and snooker, the bet builder allows you can create your own bet, choose from a load of pre-built options and even edit pre-made bets. Combining bet builder bets between different sports is also possible. And if you still haven’t found that perfect combination, users can tweet #PriceItUp to BetVictor and request a price.

Considerations: Its catalogue of live streams isn’t as good as other UK bookies so if live streaming is important to you, we suggest finding another betting site.

Our verdict: A quality betting site with first-class features, fast withdrawals and terrific promotions is fully deserving of its place among the UK’s top bookmakers.

Rank Bonus Turnover Min odds 
18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply
1

Bet £10 Get £40

Turnover: No requirements

Lowest odds: 1/1 (2.00)

ClaimGo to website

18+ New customers only. New customers only. Opt in & bet £5+ on Cheltenham. Get £20 in Cheltenham Free Bets & 20 Free Spins on Big Bass Bonanza. Offer & Bonuses expire at 17:30 UK Time on 15.03.2024. Debit Card/Apple Pay payments only. T&Cs apply, see below. Begambleaware.org | Please gamble responsibly

Best Betting Site for Live Betting: LiveScore Bet

Customer benefits: If, like us, live streaming is a bit part of your live betting experience, then look no further than LiveScore Bet. Only a handful of UK betting companies can lay on a lengthy list of live feeds. However, it’s one of LiveScore Bet’s biggest strengths. Punters can expect a comprehensive schedule with football (including La Liga, Serie A & Bundesliga), tennis, cricket, basketball, snooker and racing available to watch providing your account is topped up.

Considerations: Payment methods at LiveScore Bet are limited to PayPal and debit cards. A couple more options would be welcome.

Our verdict: LiveScore hasn’t just relied on existing strong brand recognition to become one of the UK’s most popular bookies. In addition to live streaming, markets for player props and football stats are as good as we’ve seen anywhere and there are plenty of betting promotions for UK bettors to get their teeth stuck into.

Rank Bonus Turnover Min odds 
18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply
1

Bet £10 Get £20 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website

New members. Sportsbook only. £10 min deposit & bet on sportsbook, placed & settled at 1.5 min odds within 14 days of sign-up. Win part of E/W bets. 2 non-withdrawable £10 Free Bet Tokens: accept in 7 days, valid for 7 days from acceptance (ex. E/Ws & Multiples), stakes not returned. Bet Responsibly. BeGambleAware.org

Best Betting Site for Spread Betting: Spreadex

Customer benefits: Spread betting offers an exciting alternative to traditional fixed odds wagering. Here, you don’t bet on the outcome of an event but instead, predict what will happen in a specific market, for example, the number of goals in a football match. The spread is made up of predictions that you can choose to buy if you think the outcome of the spread will be higher, or, sell if you think it will be lower. The more right you are, the more you can win.

Considerations: And the more you are wrong, the more you can lose! As is the case on every UK betting site recommended by mybettingsites.com, Spreadex has safe gambling tools to limit losses. But take care if you are new to this type of gambling.

Our verdict: Spreadex offers something completely different to the rest of the market and still has fixed odds betting, catering to UK punters of all needs.

Rank Bonus Turnover Min odds 
18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply
1

Bet £10 Get £40 in Free Bets

Turnover: No requirements

Lowest odds: 1/2 (1.50)

ClaimGo to website

Place a £10 fixed odds bet at odds of 1/2 or greater. Qualifying bet cannot be placed in-play or cashed out early. Once the bet is settled, get a £10 free fixed odds bet, a £5 free Total Goals football spread bet, a £5 racing Winning Favourites spread bet and a £1 racing Race Index spread bet. Ts&Cs Apply. 18+ begambleaware.org. Spread betting can exceed deposit.

Best Betting Site for Online Casino: 32Red

Customer benefits: 32Red is one of the best casino sites in the business. The Kindred-owned brand boasts a brilliant batch of games including popular slots from Games Global and Relax Gaming, along with 40+ Slingo games based on TV shows such as Britain’s Got Talent and Deal or No Deal. The number of existing customer promotions is a further reason for the popularity of this site, which caters to all punters with a very tidy sportsbook.

Considerations: Quality over quantity is very much the approach at 32Red. Other online casinos will have a larger pool of games, although I’d argue sometimes less is more! The 50x turnover attached to the welcome bonus is quite high, it must also be said.

Our verdict: Whether it’s for the quality of the games, promotions, or, its TV/ radio commercials featuring comedian, Keith Lemon, 32red is a highly memorable casino brand worthy of its top-notch reputation.

Rank Bonus Turnover Min odds 
18+ | begambleaware | Please Gamble Responsibly | Commercial Content | T&Cs Apply
1

150% Bonus up to £150
+ 25 Free Spins

Turnover: 50x bonus amount

Lowest odds:

ClaimGo to website

18+. BeGambleAware.org. New accounts only. Min. £10 deposit, debit card only. Up to 50x wagering, game contributions vary, max. stake applies, 7 day expiry. See full terms.

How we review betting sites

Our bookmaker reviews come with a rating out of ten. To get this score, we analyse the strengths and weaknesses of each bookmaker across six key categories.

We then take the average score from each category to get an overall rating which is displayed at the top of and throughout a review page - you can read more about how we review betting sites here.

Here are the main categories we focus on:

Licensing

The top betting sites are fully licensed and regulated by the UK Gambling Commission and we give extra credit to those who have stood the test of time over many years.

Great reputations aren't achieved overnight - a professional and quality service over a sustained period is a necessity, and UK bettors have plenty of bookies to choose from on that front.

Payment Methods

Given how quickly and widespread the adoption of different payment methods has been in the UK, online bookies must offer a good selection of options. You’ll see that the bookies we rate highest more often than not provide great payment flexibility.

Design & User Experience

There’s nothing more frustrating than trying to use a website with poorly thought out menus, jarring colour schemes and just all round irritating features. It’s not really something you can quantify in the same way as some of the other factors in this list but it’s of equal importance.

Basically, do you like the site? Is it easy to use? Can you navigate quickly to the areas you want to visit? Are the gestures on mobile intuitive? Is the colour scheme nice? You get the point.

Betting Site Features

When all the top bookies are offering similar odds on the same markets and events, special features like live streaming, cash out, bet builders, statistics and blogs are often what set them apart.

Betting Variety

Yeah, we all love Premier League and football in general but what if it’s one of those boring international break weeks? Or even worse for footy punters, what if it’s a summer without a major tournament!! There’s always horse racing. But some people in the UK don’t like football or horse racing (that’s fine too).

Point is, a strong selection of markets on other popular sports like tennis, cricket, golf and US sports at a minimum is critical.

Mobile Experience

A Gambling Commission survey from 2020 confirmed that the majority of online bettors in the UK wager use their mobile phones. That means online betting operators are missing a trick if they aren’t ponying up to develop genuinely good dedicated apps or mobile sites.

Most of the big brands in the UK now offer decent mobile versions of their platforms, but there are still some clunky apps out there.

Customer Support

When we research and write bookmaker reviews, we always make sure to check out customer support. In our view, real agents (like, actual humans) on live chat is the quickest and most convenient support experience. Plenty of bookies now have this service available 24/7.

Who are the Betting Site Experts at MBS UK?

Mybettingsites.com is run by Nick and Del.

Both have a wealth of experience and knowledge of UK betting sites and are well-placed to explain the intricacies of betting sites having previously worked for bookmakers themselves.

You can read more about the guys behind the reviews below, or, you can find out more about mybettingsites.com here.

Nick is responsible for the bulk of the content on the site, giving our visitors the best recommendations and ensuring our bookmaker reviews are accurate and up-to-date.

Having tested 250+ betting sites in his time working within iGaming, Nick has a keen eye for detail and can quickly separate the wheat from the chaff.

Del is Nick's right-hand man and a regular contributor to MBS UK, when he's not busy writing content for our sister site, BookiesBonuses.com that is.

Del's all-round knowledge of sports betting is second to none, as you will know/find out from reading one of his in-depth bookmaker reviews.

The most popular questions about UK betting sites

What are the top 10 UK bookies?

Our betting site experts rate these bookmakers as the best options for UK punters currently:

Top 10 UK Betting Sites

  1. BetUK
  2. Kwiff
  3. BetVictor
  4. LiveScore Bet
  5. BetMGM
  6. Bet365
  7. Rhino Bet
  8. Parimatch
  9. Betway
  10. NetBet

Full list of best UK betting sites →

Which bookie has the best sign up offer?

There are loads of different sign up offers available, each with slightly different requirements, terms and conditions. Your best bet (pardon the pun) is to check out the list of top betting site sign up offers at My Betting Sites: On that list and in our in-depth bookmaker reviews you’ll find all the information you need.

What payment methods do UK online bookmakers accept?

Online bookies have cottoned on to the fact that punters want deposits and withdrawals to be convenient and quick. Payment methods commonly offered by UK online bookies include:

  • Visa/Mastercard
  • Apple Pay
  • Google Pay
  • PayPal
  • Skrill
  • Neteller
  • paysafecard
  • Bank Wire
  • Cheque

Are UK online gambling sites safe?

With online betting, as with any online product, it’s good to do some due diligence before you go ahead and spend your hard earned money. At My Betting Sites, we only review bookies and their offers if they are properly licensed to operate in the relevant jurisdiction. The key thing in the UK, for example, is to make sure your bookie is licensed by the Gambling Commission.